Ecommerce Manager

Company Description

The Million Roses is seeking an experienced and driven Ecommerce Manager to lead and manage our online sales platforms. The Ecommerce Manager will play a crucial role in shaping the company's digital marketing and ecommerce strategy, managing paid media campaigns, optimizing our Shopify website, and collaborating with cross-functional teams to drive revenue growth and improve customer experience. The ideal candidate will be results-oriented, have experience in paid advertising (META, TikTok), and be capable of leading ecommerce initiatives that align with both short-term goals and long-term brand strategies.

Job Description

Campaign Strategy & Management:

• Work closely with the Commercial Director to develop innovative paid and organic campaign strategies across META, TikTok, and other digital platforms.
• Set up and manage PPC campaigns (META,, TikTok), ensuring proper tracking and optimization.
  
  

Ecommerce Platform Optimization

• Ensure the Shopify website is optimized for user experience and conversion.
• Write briefs for landing pages and collaborate with internal and external parties to ensure timely and effective execution.
  
  

Cross-Department Collaboration

• Collaborate with the marketing team and external content agencies to ensure cohesive marketing campaigns across paid and organic channels.
• Work closely with the logistics team integrate customer feedback into marketing and product development decisions.
  
  

Promotions & Discount Strategy

• Manage seasonal promotions, ensuring alignment with the yearly campaign calendar.
• Collaborate with the team to set up promotions and manage the discount structure, under the guidance of the Commercial Director.
  
  

Performance Monitoring & Reporting

• Monitor daily performance of META campaigns and provide regular updates to the Commercial Director.
• Collaborate with the team to ensure weekly reporting on website performance.
• Use analytics tools such as Google Analytics, Shopify, and META insights to refine and optimize campaign performance.
  
  

CRO & Customer Experience Improvement

• Identify areas for improvement in the user journey and conversion rates alongside the Commercial Director to implementing data-driven optimizations.
• Project manage Conversion Rate Optimization (CRO) initiatives and oversee the implementation of user experience improvements on the website.
  
  

Qualifications

• Bachelor’s degree in marketing, business, or a related field.
• Minimum 3-5 years of experience managing ecommerce platforms and digital marketing campaigns, preferably with Shopify.
• Proven experience in PPC campaign management (META, Google, TikTok).
• Strong knowledge of Google Analytics, Shopify, and other performance tracking tools.
• Ability to work cross-functionally and manage relationships with internal and external partners.
• Excellent project management skills, with the ability to manage multiple tasks and meet deadlines.
• Analytical mindset with the ability to interpret performance data and optimize campaigns accordingly.
• Strong communication and collaboration skills, with a team-oriented attitude.
  
  

Additional Information

• We're offering a competitive salary and benefit package for you
• Last but not least…you’ve probably already guessed that the vibe in our workplace is friendly and fun… but that’s a bit of an understatement
• Home Office opportunity