Campaign Optimization Manager

Description

Campaign Optimization Manager

[Full-time/Part-time, Remote]

SNEAK PEEK

⇨ Location: Remote

⇨ Interview process:

HR interview ⇨ home assignment⇨ Technical interview ⇨ offer 

⇨ Contact: For questions please reach out to: hr@rounds.com

WHO ARE WE? 

At Rounds, we believe in harnessing the power of cutting-edge technology to drive business success. Our transformative, machine-learning technology identifies and optimizes mobile assets, while our team of experts, with their unparalleled human capital and business acumen, provides the strategic direction and support to turn mobile assets into profitable businesses. Together, we are revolutionizing the mobile industry. You can find out more info about us here: www.rounds.com.

Hiring manager: Nir Slonim

Responsibilities

Workflow Management:

• Design, implement, and refine operational workflows to ensure efficiency across all email campaign processes.
• Identify bottlenecks and recommend improvements to enhance productivity.
• A/B Testing and Optimization:
• Develop and execute A/B tests to evaluate the performance of email subject lines, content, CTAs, and designs.
• Analyze test results and implement strategies for continuous improvement.

Email Campaign Execution:

• Create, manage, and execute multi-language cold email campaigns with a focus on personalization and cultural sensitivity.
• Oversee the entire campaign lifecycle, from planning to reporting.

Data Analysis and Reporting:

• Track key performance indicators (KPIs) and provide actionable insights to improve campaign effectiveness.
• Generate comprehensive reports for leadership and suggest data-driven recommendations.

Collaboration and Training:

• Work closely with sales, marketing, and content teams to align messaging and strategy.
• Mentored junior team members, providing guidance on best practices for workflows and email strategies.

Requirements

Requirements

• 2+ years of proven experience in email campaign management, A/B testing, and workflow optimization.
• Strong background in multi-language email marketing and localization.

Technical Skills:

• Proficient in email marketing platforms (e.g., HubSpot, Mailchimp) and A/B testing tools.
• Familiarity with analytics tools like Google Analytics and BI platforms.

Soft Skills:

• Exceptional organizational and time-management abilities.
• Strong communication skills and the ability to work cross-functionally
• 
  

HOW DO WE WORK?

We are a distributed team of more than 100 people, all working remotely and communicating partially synchronously (we usually overlap with our teams for 3/4 hours daily and are free to work on some of the tasks whenever it suits us best). We value open communication, proactivity, and work/life balance and we measure our freelancers on performance, rather than on the time spent on the job.

WHAT’S IN IT FOR YOU? 

• Hybrid work model with a high remote percentage

• Flexible full-time working hours 

• Competitive pay, based on skills and experience

• The opportunity to grow together with the company & take ownership from day 1