social media specialist

  Job Title:                  social media specialist 

Department:              marketing and communications

Reports to:                assistant director for communications

FLSA Status:             Full-time Exempt

Location:                   Columbus, Ohio or remote eligible

 Application Link:     http://bit.ly/EORecruitment     

Application Deadline:   December 1, 2024

Job Summary: 

• To work in conjunction with Executive Offices staff and volunteers to support marketing and overall communication initiatives. 
• To perform assigned duties in conformity with the Constitution and policies of Delta Gamma Fraternity and Foundation. 

 Essential Functions:

• Maintain all Fraternity social media platforms
• Monitor and respond on all social media platforms
• Assist in developing strategies to increase social media readership and following to increase brand recognition and affinity
• Use digital media to include photography/videography and editing for all social media and website accounts
• Coordinate filming and photo sessions with local chapters/groups

• Analyze social media campaigns and compile engagement analytics
• Collaborate to create new initiatives for social media
• Assist with new chapter establishment social media strategy and execution 
• Work with local chapters and groups to utilize and build their communications
• Assist in monitoring social media crises
• Be familiar with and help enforce all aspects of the Delta Gamma brand guidelines, social media policy and DG Style Guide
• Support photo management
• Support social media needs for Delta Gamma events
• Support submission to ANCHORA
• Assist in library document creation and updates
• Other duties as assigned

Qualifications: 

• 1-3 years experience through internships or professional roles
• Demonstrated commitment to creating inclusive environments where belonging is valued
• The individual should be able to craft and execute tasks with creativity, style and attention to detail
• Knowledge and understanding of social media best practices, trends and platforms

• Proficient in Microsoft Word, Excel and PowerPoint
• Strong working knowledge of the Adobe Suite
• Strong copyediting abilities, including knowledge of AP style
• Creative self-starter who is comfortable with both taking initiative and working in collaboration with others
• Responds to all communication in a timely, friendly and accommodating manner
• Bachelor’s degree in Marketing, Communications, Digital Media or a related field