Senior Social Media Manager (Equity-Based) at SOULCHI

Position: Senior Social Media Manager
Location: Remote
Category: Flexible, Part-time (15 hours) to Full-time (40 hours)
Reports to: VP of Marketing
Compensation: Fair Market Value, Equity-Based Compensation Model

Welcome to the forefront of transformational change. At SOULCHI, we are driven by a vision that blends virtues-based leadership, conscious growth, and a commitment to the United Nations Sustainable Development Goals. As an equity-based startup team member, you're not just joining a team; you're embarking on a journey to shape a more harmonious and sustainable world. We believe that true progress stems from the fusion of innovation and values, and that's exactly what you'll find here – a dynamic environment where your talents will thrive, your ideas will flourish, and your impact will resonate far beyond. Join us in rewriting the narrative of leadership and making a lasting difference that echoes through generations.

Role Overview:

We are seeking a dynamic and experienced Senior Social Media Marketing Brand Manager to lead our social media strategy and execution. This role is pivotal in shaping our brand’s online presence, driving audience engagement, and fostering growth across various platforms. The ideal candidate will possess a deep understanding of social media trends, algorithms, and techniques to optimize content and reach our target audience effectively.

Strategy Development:

Develop and implement comprehensive social media strategies aligned with overall brand objectives.

Identify emerging trends and shifts in social media algorithms, utilizing these insights to inform content creation and posting strategies.

Content Creation and Management:

Oversee the development of engaging and relevant content tailored to various platforms, including Facebook, Instagram, LinkedIn, YouTube, Pinterest, Google, and other platforms ensuring alignment with brand identity.

Analyze performance metrics to optimize content strategies, including what, when, and how to post.

Brand Growth and Segmentation:

Create and execute targeted campaigns to grow social media accounts, employing segmentation techniques to reach diverse audiences.

Collaborate with cross-functional teams to design initiatives that cultivate brand loyalty and increase market presence.

Team Leadership and Delegation:

Lead and mentor a team of social media specialists and content creators, fostering a collaborative and creative environment.

Delegate tasks effectively, ensuring each team member understands their role in achieving overall marketing objectives.

Collaboration:

Work closely with other departments, such as PR, SEO, and content marketing, to ensure cohesive messaging across all channels.

Articulate social media plans and results to stakeholders, facilitating buy-in and support for initiatives.

Performance Analysis:

Monitor and report on social media performance, adjusting strategies based on analytics and user feedback.

Utilize tools to track engagement, conversion rates, and overall effectiveness of social media activities.

Qualifications:

Bachelor’s degree in Marketing, Communications, or a related field; Master’s degree preferred or -

5+ years of experience in social media marketing, with a track record of building successful brand identities.

Strong knowledge of social media platforms, tools, and best practices.

Experience with data analytics and marketing tools (e.g., Google Analytics, Hootsuite, Buffer).

Excellent communication and collaboration skills, with the ability to work effectively across departments.

Creative thinker with a strong sense of branding and marketing principles.

Equity-Based Compensation Opportunity:

As part of the SOULCHI team, you'll take part in our equity-based compensation model, aligning your success with the success of our business. After much research we have found the fairest equity model for a startup. We use the Slicing Pie model. First phase is equity-based only, which we are currently in. Equity calculations move dynamically based on your fair market rate and actual number of hours worked. In the second phase, which happens at the break-even point, the equity freezes at each member's current earned percentage and compensation switches to salary + benefits. Your equity percentage gets paid out annually as part of the profit sharing. This is more than a job; it's an opportunity to own a piece of the future.

We request you only apply for this position if you believe an equity-based model is the perfect fit for you. A more detailed explanation from the professor who created the model can be found on Youtube, 'Pie Slicer Equity Split Software' by Slicing Pie.

We understand the importance of work-life balance and recognize that each individual has unique scheduling needs. As such, we offer flexibility in working hours for the Social Media Manager role, with the opportunity to work anywhere between 15 to 40 hours per week, depending on the candidate's availability and suitability for the role.

Thank you for considering SOULCHI as your future employer.

How to Apply: To apply, please submit your resume and a cover letter detailing your alignment with our mission and the value you can bring to our team. Join our passionate team and be part of a transformative journey to spread virtues, create social impact, and contribute to a more loving and peaceful world. Together, we can harness the power of technology to bring the truth of oneness to the center of societies worldwide.