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Google Ads Specialist for an Australian Law Firm in Australia (Home Based Part Time)

Remote: 
Full Remote
Contract: 
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Offer summary

Qualifications:

Experience in Google Ads management, Proficient in Google Analytics, Strong analytical skills, Ability to develop ad strategies.

Key responsabilities:

  • Conduct market and keyword research
  • Create and manage Google Ads campaigns
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Job description

• Conduct market and keyword research.

 Develop effective ad strategies to meet targets.

 Create and set up new campaigns in Google Ads.

 Manage budget, bids, and targeting parameters.

 Monitor and adjust ad copy, keywords, and bids to optimize performance.

 Analyze campaign performance using Google Analytics and other tools.

 Generate regular reports to evaluate the effectiveness of campaigns.

 Provide insights and recommendations based on data analysis.

 Conduct A/B tests on ad copy, landing pages, and other elements.

 Implement changes based on test results to improve conversion rates.

 Continuously optimize campaigns to enhance ROI.

 Write compelling ad copy that attracts clicks and conversions.

 Collaborate with designers to create visually appealing ads.

 Perform analysis of competitors’ advertising strategies.

 Identify opportunities and threats in the market.

 Define and target specific audiences based on demographics, interests, and behaviors.

 Adjust targeting based on campaign performance data.

 Allocate and manage advertising budgets efficiently.

 Ensure campaigns are cost-effective and within budget constraints.


Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Time Management
  • Communication
  • Problem Solving

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