Assistant Marketing Manager

Primary Objective:

·        Be responsible for P&L and budgets for own brands.

·        Manage the marketing division and ensure that Marketing Executives is effectively trained in order to maximize their marketing skills and know-how.

·        Provide leadership direction to the team and strengthen brands market presence.

Specific Accountabillity

Numerical Objective:

·        Achievement and accountability for individual brand targets – up to profit contribution level for each brand.

·        Tracking of sales on monthly basis by brand. Key reports include retail & wholesale sales analysis by brand, by channel and contribution (%) by sku.

Marketing:

·        Develop brand specific marketing calendar.

·        Conceptualize, plan, and ensure timely implementation of launches, promotions and brand

·        specific animations, consumer events.

·        Develop and provide marketing collaterals (i.e., POS displays etc).

·        Devise customer recruitment plans for each brand – eg. Workshops, promotional activities, etc.

·        Devise customer retention programs and CRM brand-specific activities to drive brand sales.

·        Accountability and tracking for the brands’ Advertising & Promotional Expenditure.

Inventory:

·        Accountability for individual brands’ inventory levels in order to maintain healthy inventory turnover ratio on each brand.

·        Stock forecasting on new and existing products (including GWPs) of brand responsible.

·        Working with internal forecasting teams to develop rolling forecast in order to manage overall inventory levels.

Distribution:

·        Work with sales team to provide support to garner entry into alternative distribution channels.

·        Knowledge with omni channels

PR:

·        Develop strong and good working relationship with the media journalists

·        Conceptualize, plan and implementation of PR launches.

·        Conceptualization and implementation of PR kits, releases etc.

·        Compilation and valorization of press coverage by brand – especially on key launches and animations.

Division Management:

·        Provide leadership, guidance and direction for team members towards building and

strengthening internal department structure.

Others:

·        Able to react to change productively and handle other essential tasks as assigned.

·        To have a strong and good working relationship with brand partners.

·        To have a strong and good working relationship local internal team and regional team.

Requirements

·        Female or Male, age over 28 years old / Thai nationality

·        Marketing or Sales experience in beauty industry will be an added advantage

·        Strong presentation and communication skills

·        Marketing type, initiative, dynamic, highly committed and result-oriented

·        Experience in marketing budget planning and P&L analytical

·        Pleasant and Mature personality, well organized and hardworking style

·        Good at problem solving, quick to respond and able to work outside when needs

·        Excellent, proven interpersonal, verbal and written communications skills

·        Excellent computer literacy in MS-Office (Word, Excel, Power Point)

·        Fluent in English language skill

Education Level:

·        Bachelor Degree or Higher in Marketing, or related field

Specific Training/ Skills/ Knowledge Required:

e.g. people management, computer literacy, retail know-how, marketing techniques, etc.

·        Marketing principle

·        Brand Management

General Temperament:

e.g. numerate, literate, verbal communication, conceptual, etc.

·        Open Communication

Preferred Background Experience:

e.g. 2-3 years in the beauty and consumer goods industry.

·        Require at least 5yrs. experience in product/brand management, at least 2 yr. of which at management level

·        Retail background or having worked in companies with retail counters in department stores will be an advantage

·        Exposure in multinational company

·        Good relationship with media and KOLs

Benefits

AL , PH , Provident Fund, Group Insurance ,and Dental claims