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Marketing Communications Specialist

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

Bachelor's degree in marketing or communications, 3-5 years of marketing experience, Skilled in content writing and editing, Experience with marketing tools like HubSpot, Understanding of digital marketing strategies.

Key responsabilities:

Develop and track marketing programs.
Create marketing materials following brand guidelines.
Write and edit content for various platforms.
Collaborate on strategic marketing initiatives.
Analyze performance and identify new opportunities.

Trojan Battery Company SME http://www.trojanbattery.com/

501 - 1000 Employees

See more Trojan Battery Company offers

Job description

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Position: Marketing Communications Specialist
Location: Remote (Must live in U.S., Eastern or Central Time Zone)
Date: October 2024

Position Overview

We’re looking for a confident Marketing Communications Specialist to join our fast-paced marketing team. Reporting to the Sr. Marketing Communications Manager, this position will play a pivotal role in developing and driving omnichannel marketing initiatives for Trojan Battery. You will collaborate with external agencies and cross-functional teams to create impactful marketing programs that increase Trojan Battery brand awareness and lead generation.

A successful candidate has excellent communication skills, works well in a team environment and independently, has a good eye for graphic design (guiding our designers), a modern approach to marketing promotions, and above-average copywriting skills. We’re looking for someone who’s proactive and thinks outside the box to develop high-value marketing campaigns – both B2C and B2B.

Responsibilities

Develop, implement, and track marketing programs such as advertising, email, social media, digital campaigns, content marketing, PR, and events
Develop and create marketing materials, such as sales and product collateral, ensuring brand guidelines are met
Write, proofread, and edit creative and technical content across different mediums (i.e. case stories, blog posts, press releases, social media posts, brochures)
Collaborate with the marketing team, product management, and sales to develop and monitor strategic marketing initiatives
Work closely with the digital marketing team to execute, optimize, and track digital marketing initiatives, including digital paid ad programs, SEO improvements, website updates, and email marketing
Analyze and report on the performance and efficiency of campaigns
Conduct market research and analyze trends to identify new marketing opportunities
Work with external agencies and vendors to execute marketing programs
Identify and coordinate influencer marketing opportunities
Assist in offsite photo and video shoots

Qualifications

Bachelor’s degree in marketing, communications, or a related field
3-5 years of hands-on experience in a marketing role
Skilled in writing and editing content with an attention to detail
Working knowledge of various marketing tools such as HubSpot, Google Analytics, CRM systems, content management systems, project management, and digital asset management (DAM) platforms
Understanding of today’s digital marketing strategies, tactics, and reporting
Excellent analytical skills and ability to derive insights from data
Effective communication and collaboration skills
Manufacturing and channel marketing experience highly desirable
Ability to travel as necessary (up to 20%)

#LI-REMOTE

if you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!