Harnessing the Power of Data, Together.
The world’s leading enterprises are using Solace’s event streaming and management platform to transform their organizations by harnessing the power of events.
The more quickly an enterprise can get information about events to where it needs to be, the more effectively a business can react to opportunities and improve the customer experience. That’s where an event broker (modern messaging-oriented-middleware) comes in.
Help Us, Help Them, Help You.
By joining our first-class team, you will be helping leading enterprises, including common household brands we all know and love, reach their full potential in this real-time, digital world.
The next time you drive a luxury vehicle, do some online banking, fly in a plane, or order some furniture online, you could be getting a better experience as a direct result of our technology, and your hard work. Wouldn’t that be great!?
Overview
Solace is seeking an experienced VP of Product Marketing to lead our product marketing function and collaborate on market strategy at the executive level. We are looking for someone with deep experience working within/around the enterprise integration, API management and data streaming technology markets. As a key member of the executive team, you will be responsible for aligning product marketing initiatives with the company’s overall business strategy and delivering measurable outcomes.
What you will do
- Lead Solace’s product marketing function and team: Own the processes to develop impactful product messaging, positioning, and competitive differentiation, ensuring clear articulation of value propositions across target markets and verticals. Establish and maintain excellence in taking new products and features to market (launches, NPI processes). Build, mentor, and lead a high-performing product marketing team, fostering a culture of collaboration, innovation and continuous learning.
- Drive go-to-market strategy (GTM) and execution: Work with the executive team to develop GTM strategies aligned with Solace’s business goals. Oversee the execution of GTM strategies across marketing, sales and partner channels.
- Lead market research efforts, buyer persona development, and competitive analysis to identify growth opportunities, emerging trends, and strategic shifts in the market.
- Represent the voice of the customer: Leverage customer feedback, competitive analysis, and data-driven insights to influence product direction and company strategy.
- Support sales enablement and alignment: Ensure sales teams are fully equipped with the tools, training, and content necessary to communicate the value of Solace solutions effectively to customers and prospects.
- Be an executive evangelist for Solace: Represent Solace at industry events, conferences, and with media and analysts to elevate our presence in the market and position the company as a leader in EDA and event streaming.
Who you are
- 10+ years of experience in product marketing, with a deep understanding of enterprise IT, cloud technologies, middleware, or event streaming platforms.
- 5+ years of experience in a leadership role, driving go-to-market strategies at a strategic and executive level.
- Proven ability to craft compelling B2B product positioning and messaging strategies that drive market differentiation, customer acquisition, and revenue growth. You have a tried and tested process and methodology that works)
- Proven success in crafting and executing market strategies that drive growth, align with corporate objectives, and deliver measurable business outcomes.
- Extensive experience collaborating with C-suite and cross-functional leaders to shape and influence company strategy.
- Strong analytical skills with the ability to leverage data to inform decision-making and product direction.
- Exceptional communication skills, both written and verbal, with experience presenting to executive teams, customers, and industry stakeholders.
- Bachelor’s degree in marketing, business, technology, engineering or a related field; MBA or relevant certifications (PMA, PMI) preferred.
Why You’ll Want to Join Us at Solace
- We have an awesome team! You’ll get to work with some of the smartest individuals in the business
- We believe in work-life balance and believe it’s important to love what you do
- We have adopted a hybrid work model to create an inclusive working environment for everyone
- Our training programs are top-notch (LinkedIn Learning, Mentorship program, Solace Academy)
- We like to brag about our stellar customer lineup!
- We are social – we like to keep things simple and fun!
- We are one of the top-ranked employers on Glassdoor
- We have a sense of humour and make cool videos on cool topics like MITT and this!
Not sure you meet all the requirements? We still want to hear from you — we know experience comes in all forms, so don't let that hold you back from applying!
We believe that diversity in all of its forms drives innovation and growth, both in business and in life. This is why we strive to create an enriching and safe workplace where you can be who you are. It is only because of you that we can be us.
If you want to do the best work of your career and feel supported every step of the way, we encourage you to join us.
We thank all candidates for their interest, however, only those selected to continue in the selection process will be contacted. Solace welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
