Principal Product Marketing

Sabre is a technology company that powers the global travel industry. By leveraging next-generation technology, we create global technology solutions that take on the biggest opportunities and solve the most complex challenges in travel. 

Positioned at the center of the travel, we shape the future by offering innovative advancements that pave the way for a more connected and seamless ecosystem as we power mobile apps, online travel sites, airline and hotel reservation networks, travel agent terminals, and scores of other solutions.

Simply put, we connect people with moments that matter.

Team Description

The Marketing organization is looking for a highly motivated, experienced Product Marketer to join the team. This role requires creating and managing the holistic go-to-market activities and collaborating with a diverse set of global stakeholders within and outside of the Marketing organization. In this role, you will focus on three portfolios including our latest innovation and AI, along with promoting our top distribution and operation solutions. 

Role and Responsibilities:

• Support the entire go-to-market lifecycle through the planning of net-new product launches, differentiated releases, in market maintenance and sunset activities

• Collaborate across functions and teams to deliver an effective product marketing strategy and plan to meet the business objectives, including the acquisition of new customers and retention of existing customers

• Have strong cross-team constituent collaboration skills working with sales and product teams

• Understand the market and competitive landscape to competitively position assigned products and services across all content and digital channels, as well as hosted community events

• Become an expert on our target customers and their buying criteria to author effective content for sales enablement, including collateral, presentations, and integrated product videos

• Collect testimonials and/or case studies and identify key customer references to leverage in voice of the customer content

• Position Travel Solutions as a thought leader in the market with customer-centric positioning and messaging targeted to segment and buying roles

• Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on recommended changes

• Ability to juggle multiple priorities in a fast-paced environment to deliver results

Qualifications and Education Requirements:

• Bachelor’s degree in Marketing, Communications, Business or equivalent

• 6+ years of business-to-business product marketing experience

• Editorial mindset with attention to detail and quality that seeks to understand what audiences consume and how to create it

• Experience with marketing a product(s) through unique positioning and value-based messaging and effective sales enablement tactics

• Team mentality within a global matrixed team environment

• Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment

• Excellent communication skills, written and verbal

• Collaborative mindset is a must

• Domain expertise in the travel industry or with airline and/or travel agency products a plus
   

Reasonable Accommodation

Sabre is committed to working with and providing reasonable accommodation to applicants with disabilities. Applicants applying for a Sabre position with a disability who require a reasonable accommodation for any part of the application or hiring process may contact Sabre at recruiting@careers.sabre.com.

Determinations on requests for reasonable accommodation will be made on a case-by-case basis.

Affirmative Action

Sabre is an equal employment opportunity/affirmative action employer and is committed to providing employment opportunities to minorities, females, veterans and disabled individuals. EEO IS THE LAW