Assistant Director, Annual Giving
Institutional Advancement Communications
Exempt, Grade1.4
Location: Remote (Occasional Travel to Adelphi, MD Required)
The Assistant Director, Annual Giving will play an essential role in articulating how philanthropy supports UMGC’s mission, values, and strategic priorities by assisting in the development, management, and oversight of the comprehensive Annual Giving Program at the University of Maryland Global Campus (UMGC). This position will ensure UMGC is a leader among its peers, creating and delivering dynamic philanthropic experiences for the global community of university constituencies designed to strategically solicit and steward lifelong, meaningful relationships supporting the UMGC student experience.
Primary Duties:
- This position oversees the creation, management, and implementation of a strategic annual giving plan that is aligned with UMGC objectives. The comprehensive plan will include solicitation and stewardship communications through multi-channel activities targeting UMGC’s alumni, employee, and friend constituencies. Key fundraising initiatives may include integrated programming across direct mail, telemarketing, SMS, and email. Management will include utilizing analytics tools and predictive modeling to assess communication segmentation and improve results. The Assistant Director will be responsible for monitoring critical metrics of giving participation, average gift size, donor retention, acquisition, upgrades, and return on investments. Annual revenue goals supporting university priorities will be established for each of the annual giving initiatives with an emphasis on securing unrestricted support.
- Proactively research and keep abreast on trends in the field of higher education advancement, annual giving, and philanthropy; suggest new initiatives and/or improvements to enhance UMGC’s fundraising outcomes including donor retention, reactivation, and acquisition.
- Working collaboratively with the Director, assists in the identification, recruitment, and training of volunteers as needed to enhance Annual Giving activities. Supports personal solicitation of annual gifts from key constituencies to include UMGC employees.
- Serves as the primary institutional liaison with all vendors and external stakeholders involved in UMGC’s Annual Giving Program including the day-to-day management of key activities and deliverables.
- Works collaboratively with the Office of Advancement’s Communications, Alumni Relations, Development, and Advancement Services Teams to create, coordinate and execute dynamic messaging in support of annual revenue goals.
- Supports the Office of Institutional Advancement events including day-of-event activities and participation as needed.
Required Education and Experience:
- 4-year college degree
- 1 to 3 years experience
Type of Experience:
- Direct experience in fundraising, preferably in annual giving with emphasis on direct mail, telemarketing and personal solicitation.
Knowledge, Skills, and Abilities:
Additionally, successful candidates will have demonstrated ability to handle complex tasks, formulate plans, carry out objectives, and interact effectively with individuals; proficiency in written communication creativity, and well-developed organizational skills; excellent interpersonal skills; and ability to work independently and effectively with a wide variety of internal and external constituencies. Travel is required. The appropriate equivalent of sales, marketing, or business development experience in the for-profit sector may be considered in lieu of fund-raising experience. This position can be remote, but the candidate may be asked to attend specific events or meetings (note: UMGC will cover the costs of this travel)
Preferred Experience:
- Demonstrated public speaking skills
Knowledge, Skills, and Abilities
- Experience with Customer Relationship Management (CRM) system preferably Salesforce. Knowledge of vendors within the Annual Giving area. Knowledge of MS products (Word, Share Point and Excel)
All submissions should include a cover letter and resume.
The University of Maryland Global Campus (UMGC) is an equal opportunity employer and complies with all applicable federal and state laws regarding nondiscrimination. UMGC is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, ancestry, political affiliation or veteran status in employment, educational programs and activities, and admissions.
Workplace Accommodations:
The University of Maryland Global Campus Global Campus (UMGC) is committed to creating and maintaining a welcoming and inclusive working environment for people of all abilities. UMGC is dedicated to the principle that no qualified individual with a disability shall, based on disability, be excluded from participation in or be denied the benefits of the services, programs, or activities of the University, or be subjected to discrimination. For information about UMGC’s Reasonable Workplace Accommodation Policy or to request an accommodation, applicants/candidates can contact Employee Accommodations via email at employee-accommodations@umgc.edu.
Benefits Package Highlights:
- Generous Time Off: Enjoy 22 days of paid vacation, 15 days of sick leave, 3 personal days, and 15 paid holidays (16 during general election years). For part-time employees, time off rates will be prorated based on the number of hours worked.
- Comprehensive Health Coverage: Access to health care, medical with vision, dental, and prescription plans for both individuals and families, effective from the 1st of the month following your hire date.
- Insurance Options: Term Life Insurance, Accidental Death and Dismemberment Insurance, and Long-Term Disability (LTD) Insurance. Part-time employees working less than 0.5 FTE are not eligible for LTD.
- Flexible Spending Accounts: Available for medical and dependent care expenses.
- Retirement Plans: Choose between the Optional Retirement Program (ORP) or the Maryland State Retirement and Pension System (MSRPS).
- Supplemental Retirement Plans: include 401(k), 403(b), 457(b), and various Roth options. The university does not provide matching funds.
- Tuition Remission: Immediate availability for Regular Exempt Staff. Spouses and dependent children are eligible for undergraduate tuition remission after two years of service. NOTE: For part-time employees (at least 50 percent of the time), tuition remission benefits are prorated.
Hiring Range:
$60,000.00 - $67,000.00
