Senior Product Lead - User Retention and Growth

Senior Product Lead - User Retention and Growth

The Role:

We seek a self-driven Senior Product Lead to manage consumer engagement initiatives that drive user retention and growth. You will lead efforts to define the product strategy and drive product delivery for initiatives that elevate the fun, ease, and social components of Fetch and keep millions of users coming back daily. You will hit the ground running on in-flight projects and work cross-functionally to understand what drives our userbase and implement creative strategies to deepen their Fetch experience. Ultimately, your efforts will drive best-in-class product-led retention for America’s Rewards App.

The ideal candidate:

• Experienced product leader with a track record of designing innovative products and experiences, launching software quickly with high quality, measuring results, and achieving business outcomes
• Experienced leader of user engagement, retention, and growth initiatives in the consumer app space, having built strong habit loops in areas including, but not limited to, social, gaming, fitness, or learning
• Hypothesis and data-driven to inform priorities and decision-making, conceive experiments, and measure outcomes
• Experience using retention lifecycle frameworks and models to guide the product development process
• An effective communicator and collaborator including with engineering, Design/UX, analytics, operational departments, and external partners where necessary
• Able to thrive in uncertainty and comfortable with a high degree of ownership and bias for action; you’re a driver rather than a passenger
• Takes charge and steers the ship by defining your vision, not simply executing previously set priorities

We know we’re both succeeding when you:

• Set the mission, vision, and strategy for your initiatives, and collaborate cross-functionally to align stakeholders
• Immerse yourself in the Fetch consumer experience, know our app in and out, and understand our user and partner interaction dynamics
• Use a combination of product instincts and data to drive decisions and results
• Collaborate with data analytics, data science, consumer insights, user research, and other teams to identify qualitative and quantitative insights that lead to key initiatives and experiments to deliver on retention goals
• Collaborate with product and software engineering leaders to define, execute and launch innovative product enhancements through a clear product strategy and roadmap
• Consistently demonstrate clear improvements to user retention metrics and deliver the FUN to Fetch users
• Drive initiatives to elevate the abilities of our product, team, and the overall company
• Attract and retain top talent to grow your team
• Get into the DETAILS to ensure we build a world-class product that our consumers and partners love and cannot live without
• No excuses; take ownership and responsibility for outcomes, and be ready to take action to remediate issues and solve tough problems in a fast-paced environment

At Fetch Rewards, we'll give you the tools to feel healthy, happy and secure through:

• Equity for everyone
• 401k Match: Dollar-for-dollar match up to 4%.
• Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
• Continuing Education: Fetch provides ten thousand per year in education reimbursement.
• Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
• Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our year-end week-long break. 
• Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. 
• Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
• Hybrid Work Environment: Collaborate with your team in one of our stunning offices in Madison, Birmingham, or Chicago. Or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home.