Job Overview
We are committed to enhancing educational experiences and strengthening community connections. By partnering with over 2,800 institutions, we facilitate transformative change through insightful data analysis and exceptional capabilities. Our collaborations span from early education to higher education and beyond, working alongside leaders and practitioners to accelerate advancements in enrollment, student success, institutional strategy, data analytics, and advancement. Our customized approach is designed to meet the distinct needs of each leadership team, as well as the students and staff they support.
In the role of Senior Consultant and Principal, Enrollment Marketing Services, you will engage with our internal client development, account management, and corporate marketing teams. Your expertise will be pivotal in guiding current and potential higher education clients to achieve their undergraduate enrollment objectives through tailored, data-driven strategies. This prominent position is crucial for demonstrating our value to clients, enhancing overall revenue and profitability, and advocating for innovative advancements in our products and services.
This role is available for candidates in Richmond, VA, or Washington, D.C., and can also be performed remotely within the continental United States.
Key Responsibilities
- Collaborate closely with the client development team to effectively communicate the benefits of our services and identify the best service offerings to address prospective clients' undergraduate enrollment challenges.
- Work in partnership with client services and success teams to ensure clients meet their undergraduate enrollment objectives. Engage in weekly consultations, offer ad hoc enrollment advice, support in-person meetings, and develop focused strategies for client retention and growth.
- Assist the corporate marketing team in crafting and delivering thought leadership presentations through webinars, podcasts, and participation in conferences.
- Contribute to consulting contracts as required, which may include conducting assessments, data analysis, formulating strategic enrollment management plans, and providing actionable recommendations in both written and verbal formats.
Required Skills
- Strong analytical, evaluative, and problem-solving competencies.
- Highly developed communication skills, including written, oral, interpersonal, and public speaking.
- Proven track record in formulating strategic initiatives and successfully achieving enrollment objectives.
- Comprehensive understanding of direct and digital marketing strategies, channels, and emerging trends.
Qualifications
- Bachelor's degree.
- A minimum of 6 years’ experience in a senior admissions or enrollment leadership role.
- 10-12 years of relevant, full-time professional experience.
- Experience in marketing to and recruiting undergraduate and transfer students across various academic formats, including in-person and online.
Career Growth Opportunities
We are dedicated to fostering professional development, offering merit-based advancement opportunities, and promoting access to employee resource groups. Our commitment to employee welfare and advancement ensures a supportive atmosphere for career progression.
Company Culture And Values
We prioritize not only the success of our partner institutions but also the development and satisfaction of our employees. We are proud of our recognition for our commitment to employee engagement and community involvement, fostering an environment where our team members thrive.
Compensation And Benefits
The expected starting salary for this position ranges from \(150,000 to \)190,000 annually. Actual salaries will vary based on relevant experience, skills, and location. This position is also eligible for discretionary bonuses or incentive compensation based on individual and organizational performance.
We Offer a Comprehensive Benefits Package That Includes
- Medical, dental, and vision insurance plans (dependents and domestic partners eligible).
- 20+ days of paid time off (PTO) each year, plus paid firm and floating holidays.
- Flexible daytime leave for community service and fitness activities (up to 10 hours monthly for each).
- 401(k) retirement savings plan with annual discretionary company matching contributions.
- Health savings accounts, flexible spending accounts for healthcare and dependent care, and pre-tax commuter plans.
- Employee assistance program with counseling services and resources for employees and their immediate families.
- Wellness initiatives, including gym discounts and incentives for healthy living.
- Gender-affirming care coverage.
- Fertility treatment coverage and adoption assistance.
- Paid parental leave with a phased return-to-work program for all parents.
- Access to a milk shipping service for nursing employees during business travel.
- Discounted pet health insurance for family pets.
- Company-provided life, AD&D, and disability insurance.
- Financial wellness resources and a robust employee discount program.
Benefits commence on the first day of employment. For further details, please visit our benefits page.
As we strive to achieve our mission of enhancing educational experiences and strengthening communities, we seek team members who bring diverse perspectives and are dedicated to nurturing a workplace where everyone feels valued, respected, and heard. We are an Equal Opportunity Employer, making employment decisions based on qualifications, merit, and business needs.
Employment Type: Full-Time
