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Digital Marketing Manager

extra holidays - fully flexible
Remote: 
Full Remote
Contract: 
Full time
Experience: 
Mid-level (2-5 years)
Work from: 
South Africa

Offer summary

Qualifications:

Experience in digital marketing channels, Strong knowledge of SEO and PPC strategies, Proficiency in analytical tools like GA4, Experience with content marketing, Ability to manage social media campaigns.

Key responsabilities:

  • Develop and execute digital marketing plans
  • Implement SEO strategies and monitor performance
  • Manage PPC and paid social media campaigns
  • Plan content strategy aligned with brand goals
  • Analyze campaign performance and adjust strategies
Talent Sam logo
Talent Sam Startup https://www.talentsam.com
11 - 50 Employees
About Talent Sam
Hiring outsourced employees is way harder than it should be! You have to hunt for the right candidate with varying levels of English competence, deal with local hiring laws, purchase endless tools and even hardware to connect your team.Talent Sam changes everything making your growth easier than ever. We identify, hire, and manage the right people for you ensuring that when you hire, you’re getting the best people for a fraction of the cost.All of our candidates are highly educated South Africans, native English speakers, and have exceptional written and verbal communication skills. Whether you prefer your team works remotely or in a well-equipped physical office, Talent Sam provides everything they need to succeed.With Talent Sam, you’re not just hiring employees; you’re building a future-proof, dynamic team that’s ready to take on the world
See more Talent Sam offers

Job description

Digital Marketing Manager


About Us: Talent Sam

Talent Sam specializes in simplifying the hiring process for remote talent, connecting companies with highly skilled professionals from South Africa. We partner with companies across marketing, sales, ecommerce, finance, and healthcare, offering streamlined services that cover recruitment, HR, payroll, and compliance. Our rapid and effective hiring solutions reduce time-to-hire to under two weeks, providing cost-effective talent and a seamless experience.

Our Culture: Collaborative, Innovative & Growth-Driven

At Talent Sam, we embrace a culture that prioritizes innovation, collaboration, and diversity. We offer full-time employment, provide all needed equipment, and foster a positive, forward-thinking environment that enables people to thrive.

We value growth, both personally and professionally, encouraging everyone to contribute to our mission of reshaping remote hiring.

Role Overview: Digital Marketing Manager

We’re looking for a driven, creative, and strategic Digital Marketing Manager to develop and execute a comprehensive marketing plan that will expand our reach, elevate our brand, and drive sales conversions. This role will focus on optimizing our digital presence across SEO, PPC, social media, and content marketing, utilizing data-driven insights to refine campaigns and maximize performance.

The ideal person is well versed in all major digital marketing channels, highly driven, and thrives on challenge.

Key Responsibilities

SEO Strategy & Execution

  • Define KPIs for SEO success, including traffic, impressions, clicks, and conversion rates.

  • Create and maintain an SEO checklist of high-impact tasks to improve ranking and authority.

  • Develop content consolidation and keyword optimization plans to eliminate cannibalization and boost rankings.

  • Implement URL cleanup strategies and monitor recent Google AI updates to maintain ranking.

  • Use tools like GA4 to monitor performance and provide actionable insights.

Content Marketing & Social Media

  • Plan and execute a content strategy across blogs, social media, and website pages that aligns with SEO and brand goals.

  • Build out content campaigns that tell Talent Sam’s story and attract qualified leads.

PPC and Paid Social Campaigns

  • Develop and manage PPC and paid social campaigns on platforms like Google Ads, LinkedIn, and Meta to drive traffic and conversions.

  • Conduct in-depth keyword research and competitive analysis to identify high-impact search terms.

  • Implement A/B testing to determine high-performing ad copy, landing pages, and other elements.

  • Optimize "buy intent" pages to increase organic ranking and conversion rates.

Performance Analysis & Reporting

  • Track, analyze, and report on campaign performance using Google Analytics, Google Search Console, and other analytics tools.

  • Use data insights to improve strategy, refine campaigns, and enhance user experience.

Client and Stakeholder Collaboration

  • Partner with cross-functional teams to align marketing initiatives with business objectives.

  • Build relationships with media, industry influencers, and strategic partners to amplify reach.


Required profile

Experience

Level of experience: Mid-level (2-5 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Google AdsSearch Engine OptimizationDigital MarketingContent MarketingSocial Media MarketingGoogle AnalyticsCheckPoint PPC (Software)Data Analysis

Other Skills

  • Creativity
  • Strategic Thinking
  • Collaboration
  • Verbal Communication Skills
Are you interested?

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