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Lead Generator (non voice)

Remote:

Full Remote

Contract:

Part time

Experience:

Senior (5-10 years)

Work from:

Philippines

Offer summary

Qualifications:

1-2 years in lead generation, Proficiency in CRM software, Strong written communication skills, Ability to multitask and prioritize, Understanding of digital marketing trends.

Key responsabilities:

Identify potential B2C and B2B leads
Maintain lead data in CRM system
Conduct email outreach to prospects
Assess leads based on interest and budget
Collaborate with sales for lead handoff

BruntWork Human Resources, Staffing & Recruiting SME https://www.bruntworkcareers.co/

501 - 1000 Employees

See more BruntWork offers

Job description

This is a remote position.

Lead Generation Specialist (Non-Voice)

Flexible

Ideally Mon - Fri, 10:30 am - 3:30 pm Melbourne Time

Job Overview

The Lead Generation Specialist plays a key role in identifying, qualifying, and nurturing potential leads for our luxury silk products. This role emphasizes non-voice communication, leveraging email, CRM tools, and online strategies to reach and engage prospects in the luxury home and fashion markets. By ensuring a steady pipeline of prospects, the Lead Generation Specialist directly contributes to our brand’s mission of delivering high-quality, sustainable silk products for customers who value elegance and comfort.

About the Company

We are a leader in luxury silk products, offering high-quality silk bedding, sleepwear, and accessories crafted with sustainability and beauty at the forefront. Known for our exceptional standards, we cater to a discerning clientele who prioritize both comfort and eco-conscious living. We are dedicated to providing a premium experience, from our meticulously sourced raw materials to our exquisite product lines. We believe in empowering individuals to lead more comfortable, elegant lives while making sustainable choices.

Responsibilities

Research & Prospecting: Identify potential B2C and B2B leads through targeted research within luxury home and fashion markets.
CRM Management: Maintain, track, and update lead data in the CRM system to ensure accurate reporting and seamless lead handoff to the sales team.
Engagement: Conduct direct email outreach, introducing prospects to our luxury silk offerings and brand story.
Lead Qualification: Assess potential leads based on interest, budget, and alignment with our product offerings.
Market Research: Track industry trends in luxury textiles and sustainability, identifying new areas of opportunity.
Surveys & Feedback: Design and conduct surveys to gather valuable insights about prospective customer needs and preferences.
Collaboration: Work closely with the sales team to refine lead handover processes and optimize conversion rates.
Reporting: Monitor lead generation metrics and report on performance, offering suggestions to improve the lead generation strategy.

Requirements

Experience: Minimum of 1-2 years in B2C or B2B lead generation or a similar role within e-commerce or the luxury market.
Tech Skills: Proficiency in CRM software, MS Excel, and lead-generation tools.
Communication: Excellent written communication skills, particularly in email marketing.
Organizational Skills: Strong project management capabilities, with an ability to multitask, prioritize, and meet deadlines.
Industry Knowledge: Understanding of lead generation best practices and current trends in digital marketing, especially within the luxury or sustainable product sectors.

Highly Regarded Skills and Experience

Experience with specialized lead generation tools or platforms for high-end retail.
Background in data analysis and interpreting customer behavior trends.
Demonstrated ability to work in a fast-paced, results-driven environment.
Familiarity with sustainable and eco-conscious market trends.
Proactive approach, attention to detail, and a drive for excellence.