Amazon PPC Specialist (w/ DSP experience)

What Are We Looking For

MultiplyMii is in search of an Amazon PPC Specialist (with DSP experience) who will be working with our client based in Los Angeles, California. Our client is a global e-commerce and advertising management agency.

This role will have primary responsibility for the execution of Amazon advertising including Keyword Research, SEO optimization strategies, PPC strategies, and implementing cross-departmental marketing activities. This requires detail-orientation and a self-starter attitude. In many ways, this role functions as the right hand to the Advertising Manager to drive sales revenue and growth for our partners.

The ideal person for this role is very energetic, results-driven and is more of a finisher than a starter. They thrive on executing someone else's vision and take pride in ensuring tasks are completed efficiently. Their focus is on achieving goals and driving success, rather than pursuing their own creative endeavors.

Beyond your experience, we are also looking for someone who is professional, collaborative, and an analytical team player. Additionally, someone who possesses impeccable English language communication skills in both written and verbal.

This role is full time and 100% work from home.

In This Role, You Will Work To Achieve

• Smooth running of advertising campaigns within Amazon Advertising Console - ideal candidate is versed in both Amazon PPC and Amazon DSP
• Company goals and priorities
• Client goals and priorities
• Increase product sales and net revenues through cost-effective advertising strategies
• Ensure timely implementation for all advertising strategies and program deliverables
• Ensures coordination across the creative team, listing team, product listing data and PPC team resulting in a best-in-class team for our clients
• Serve as a subject matter expert for the advertising team
• Provide coaching and training for other team members
  
  

Essential Functions And Responsibilities

• Expert knowledge of Amazon Seller Central operations
• Comfortable with online collaboration tools such as Slack, Teamwork Projects, and project management software
• Develop and track metrics / success criteria for all Advertising programs and activities
• Research, develop, implement, and track client-specific advertising and operations metrics
• Maintain monthly budget and revenue projections for each program or product
• Participate in weekly team meetings
• Interface with other team members as necessary to accomplish the role. Keep other team members in the communication loop for all initiatives, changes and/or customer challenges.
• Ability to set up brand new PPC campaigns for new sellers as well as streamline and optimize existing established sellers
• Ability to manage Ad Spend based on Client requirements - monthly spend, max ACOS
• Understanding of off Amazon SEO tactics to drive traffic into Amazon to include, AHRefs (or similar site) and chatbots
• Set up promotions, discount and coupons
• Set up and monitor off amazon coupon funnels
• Coordinate with the Account Executives on traffic strategies for Facebook, Facebook Fan pages, Google, Manage daily/weekly/ monthly statistics to include traffic, conversion, indexing, unit session percentage
• Share industry blogs, masterminds, training opportunities and best practices with the rest of the team(s)
  
  

Requirements

About You:

• 2 years of PPC experience on Amazon or comparable industries
• Amazon PPC Certification Required
• Amazon DSP Certification Required
• Ability to plan and manage at both strategic and operational levels
• Exceptional track record of developing and implementing advertising strategies that have consistently met or exceeded planned objectives, and providing personal leadership through example
• Ability to work collaboratively with colleagues and staff to create a results-driven, team-oriented environment
• Extremely effective speaking skills and presence
• Ability to craft solutions with appropriate products and services that meets business goals based on client discussions
• Hands on individual, self-starter, and ability to deal with ambiguity in new situations and drive for results with a positive attitude in the face of challenges
• High level of knowledge and domain experience within the ecommerce space (Amazon US, EU, JP, AU, Walmart, eBay)
• Can operate with a high degree of independence within agreed policies, targets and budgets
• Enjoys working in a fast-paced, team environment and being part of a fast growing company pioneering a leading-edge solution provider
• Excellent English communication skills, both verbally and in writing
  
  

Advantageous

• Familiarity with eBay and Walmart advertising consoles
• Experience working with eCommerce/Amazon agencies
  
  

Success Metrics

• Monthly, Quarterly and annual KPIs and goals attained
• Successful cross-collaboration to achieve corporate goals with Management
• Number of successful marketing launches executed per month
• Number of successful Business Development activities to drive new client opportunities
• Maintain excellent customer satisfaction, as measured by client customer satisfaction surveys
• Effortless collaboration with the operations team
  
  

Why MultiplyMii

MultiplyMii, a premium Recruitment & HR services company is growing FAST and we are currently hiring an exceptional Amazon PPC Specialist who desires to be part of an exciting organization that rewards and values its team members.

One clear benefit for you beyond the long list at the bottom is that MultiplyMii will be there to hold your hand every step of the way, providing you and the client on-boarding, supporting your unique needs, handling any challenges that might come up in your work environment. We are here to give you (and our client) every opportunity to get it right and nurture this relationship.

Shift and Schedule: US Time (EST / PST)