Bilingual (Chinese) Social Media Manager

This is a remote position.

Bilingual Social Media Manager - Health and Fitness Industry

Schedule:

• Full-time, flexible during client business hours
  

Client Timezone: Pacific Time (PT)

Client Overview

Join a thriving health and fitness business in the heart of the Bay Area! This dynamic company combines a successful local gym with an expanding online presence, catering to a diverse clientele with a significant Asian demographic. With plans to launch an innovative online fitness course and grow their social media following, this business is at the forefront of the digital fitness revolution.

Job Description

As a Bilingual Social Media Manager, you’ll play a crucial role in shaping the company’s digital presence across multiple platforms. You’ll create engaging, bilingual content that resonates with both local gym members and a growing global audience. This position offers a unique blend of creativity, strategic thinking, and cultural insight as you develop content for platforms like Xiaohongshu, TikTok, and Instagram. You’ll be instrumental in expanding the company’s reach, contributing to the development of an online fitness course, and driving engagement in both English and Chinese markets.

Responsibilities

• Craft compelling, bilingual content for Xiaohongshu, TikTok, and Instagram
  
• Produce and maintain a consistent schedule of 2-3 high-quality posts per week
  
• Create, edit, and script engaging fitness-related videos
  
• Translate content between English and Chinese, including video subtitling
  
• Collaborate on developing content for an innovative online fitness course
  
• Manage content planning using provided tools and strategies
  
• Engage with followers to build a vibrant online community
  
• Track and analyze social media metrics to drive growth
  
• Provide daily activity reports and participate in weekly client check-ins
  

Requirements

• Fluency in English and Chinese (Mandarin), both written and spoken
  
• Proven track record in social media management, preferably in health and fitness
  
• Exceptional video editing skills and familiarity with major social media platforms
  
• Strong copywriting abilities in both languages
  
• Up-to-date knowledge of social media trends and best practices
  
• Self-motivated with excellent time management skills
  
• Passion for fitness and understanding of industry terminology
  
• Ability to work independently while meeting consistent deadlines
  
• Creative problem-solving skills and adaptability to changing trends
  

Benefits

• Permanent work from home
  
• Steady freelance job