Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Opportunity
Adobe's Frame.io Growth Marketing team is passionate about delivering high-impact marketing programs to our customers. Our goal is to drive long-term revenue and engagement growth for Adobe through innovative, personalized, and scalable multi-channel marketing programs. We are seeking a proactive and creative marketing manager to lead programs that deliver measurable results.
In this role, you will create and implement lifecycle strategies designed to engage, drive product usage and retain users of Frame.io. In addition, you will collaborate on broader cross-functional initiatives with Product Marketing, Go-to-Market, Data, and other Frame.io teams.
What you’ll do
Develop, launch and manage lifecycle programs that align with strategic initiatives, business goals, and stakeholder feedback, aiming to achieve performance targets
Manage the distribution of emails and in-app message using automation software
Maintain high sender domain reputation and a database of contacts who have opted to receive communications.
Actively support new insights and identify areas of opportunity to enhance engagement and product usage
Enhance engagement, product usage, and retention through large-scale experimentation and personalized approaches, leveraging APIs, data science models, and behavioral data
Collaborate with key business partners, ranging from marketing and product teams to organizational leaders
What you’ll need to succeed
Solid email marketing experience, with the ability to learn new technologies, products, or systems quickly
Working knowledge of HTML
Demonstrated analytical proficiency, including interpreting data, identifying trends, pinpointing causes of performance gaps, and advancing initiatives for performance optimization
Adept at thriving in a fast-paced environment, prioritizing tasks, and meeting deadlines with minimal oversight
Quick to adapt and resourceful, ready to support new opportunities at a moment’s notice
Strong written and verbal communication and problem-solving skills with an outstanding attention to detail
Ability to navigate a matrixed organization and represent team with integrity and self-sufficiency
Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.
Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.
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