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Digital Content Creator Lead - REMOTE!

Remote: 
Full Remote
Contract: 
Experience: 
Senior (5-10 years)
Work from: 

Offer summary

Qualifications:

Bachelor's degree in a relevant field, 5+ years of experience in digital content creation, At least 2 years in a leadership position, Strong understanding of digital marketing, Proficiency in CMS and analytics tools.

Key responsabilities:

  • Develop and execute digital content strategy
  • Lead development of various digital content types
  • Design and produce instructional materials
  • Track and evaluate content performance
  • Collaborate with cross-functional teams
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RemoteWorker CA Human Resources, Staffing & Recruiting Startup https://www.remoteworker.jobs/
2 - 10 Employees
See more RemoteWorker CA offers

Job description

Job Description

Key Responsibilities:

  • Content Strategy and Planning:
    • Develop and execute a comprehensive digital content strategy that aligns with the company's business objectives and marketing initiatives.
    • Keep up with industry trends and competitor activities to continuously refine and enhance the content strategy.
  • Content Creation and Management:
    • Lead the development of various digital content types, including e-learning courses, video job aids, infographics, and more.
    • Ensure all content maintains consistency with the brand's voice, style, and tone.
    • Collaborate with external vendors and internal/external subject matter experts (SMEs) to deliver high-quality content.
  • Instructional Design:
    • Design and produce instructional materials, such as e-learning modules, training manuals, video tutorials, and interactive content.
    • Conduct needs assessments and audience analysis to define learning objectives and content needs.
    • Work closely with SMEs to ensure content is accurate and relevant.
    • Apply instructional design methodologies and adult learning principles to ensure effective content delivery.
  • Team Leadership:
    • Offer constructive feedback to the team to ensure continuous improvement in content quality and effectiveness.
    • Encourage collaboration and creativity within the team.
  • Performance Analysis:
    • Track and evaluate content performance using analytics tools.
    • Report key metrics and make data-driven adjustments to improve content strategies.
    • Perform regular content audits to identify areas for enhancement and optimization.
  • Collaboration and Communication:
    • Collaborate with cross-functional teams to ensure content aligns with broader marketing campaigns and product launches.
    • Communicate effectively with stakeholders to gather content requirements and provide updates on progress.
Qualifications

  • Education: Bachelor's degree in Marketing, Communications, Journalism, Instructional Design, or a related field (Master’s degree is a plus).
  • Experience: 5+ years of experience in digital content creation and instructional design, with at least 2 years in a leadership position.
  • Skills:
    • Exceptional writing, editing, and proofreading abilities.
    • Strong understanding of digital and content marketing concepts.
    • Proficiency in content management systems (CMS) and analytics tools.
    • Knowledge of SEO best practices.
    • Strong organizational and project management skills.
    • Leadership abilities with the capacity to inspire a creative team.
    • Strong analytical and problem-solving skills.
    • Expertise in instructional design methodologies and adult learning principles.
    • Experience with e-learning tools and learning management systems (LMS).
    • Proficiency in Articulate 360.
Working Conditions

  • Occasional travel may be required.
  • Flexible working hours may be needed to meet project deadlines.

Required profile

Experience

Level of experience: Senior (5-10 years)
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Analytical Skills
  • Organizational Skills
  • Collaboration
  • Communication
  • Editing
  • Problem Solving
  • Creativity
  • Writing
  • Team Leadership

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