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Senior Strategist

Remote: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)
Work from: 

Offer summary

Qualifications:

Bachelor's degree in Advertising, Business, Communication or Marketing, 4-5 years experience in Marketing/Advertising/Strategy role, Experience with multinational and local brands, Training in technical research and analytics tools, Proven track record in a similar position.

Key responsabilities:

  • Develop strategic marketing communication plans
  • Analyze competitive scans and consumer insights
  • Coordinate daily projects and internal team interactions
  • Identify and implement new opportunities for growth
  • Stay updated on industry trends and best practices
NuWorks Interactive Labs, Inc. logo
NuWorks Interactive Labs, Inc.
51 - 200 Employees
See more NuWorks Interactive Labs, Inc. offers

Job description

The Senior Strategist is responsible for creating highly strategic marketing & communication plans that integrate data, creativity, and technology for brands across different categories. They must be able to co-lead with internal teams the development of quality output that will gain client confidence in the agency’s capabilities.

The role stays up-to-date with the latest industry trends, technologies, and best practices and is able to identify new opportunities and strategies for improving overall performance as well as growth.


DUTIES AND RESPONSIBILITIES:

1.) Prepare the groundwork needed to craft Storyteching Briefs and other Strategy services, inclusive of:

  • Analyzing secondary findings from competitive scans, social scans, industry studies, desk research, and GWI (Global Web Index dashboard for social media and digital metrics)
  • Preparing interview guide and doing actual interviews when necessary
  • Running data from GWI
  • Strategic Implementation
  • Consumer Insighting, Research, Trends, and Journey Mapping
  • Industry and Business Awareness
  • 2.) Manage day-to-day coordination with BUs on project timings and project requirements.


    KEY COMPETENCIES AND SKILLS

    Possesses intermediate to expert knowledge in:

    -Consumer Insight

    -Channel and Ecosystem Planning and Strategy

    -Data Collection Framework

    -Brand and Communication Strategy

    -Consumer Journey Mapping

    -Business Results Analysis

    -Consumer Research

    -Social Media, eCommerce, and Customer Relationship Strategy

    -Influencer Marketing

    • Demonstrates critical thinking and creativity, avoiding templated thinking (can respond to situational questions)
    • Exhibits a sense of project ownership (will ensure that the project runs smoothly and can take responsibility for consequences)
    • Displays a collaborative and consultative spirit
    • Demonstrates maturity, remaining undeterred by failure
    • Possesses excellent project management and time management skills, with the ability to prioritize and meet deadlines
    • Exhibits effective negotiation skills and resource management
    • Has planning and organizational skills, including the ability to manage multiple projects and tasks simultaneously
    • Possesses excellent communication skills with experience in presenting thoughts, ideas, and data
    • Is proficient in MS Office (Excel, Word, PowerPoint) and Google Suite (Sheets, Docs, Slides)
    • Demonstrates emotional intelligence with the ability to empathize, listen actively, and build strong relationships, remaining customer-centric
    • Shows the ability to work and communicate effectively in teams, collaborate with colleagues, and build consensus to become better together
    • Is able to lead change and adapt to changing business needs, shifting priorities, and new technologies
    • Is innovation-oriented and uses creative problem-solving skills to identify new opportunities and enhance business outcomes
    • Has a commitment to integrity, ethical standards, and a strong sense of personal and professional values
    • Possesses an entrepreneurial spirit to drive results, take calculated risks, and seek out new ideas
    • Has a reputation for trust and reliability with a strong track record of delivering results


    REQUIRED QUALIFICATIONS

    • Bachelor’s degree in Advertising, Business, Communication or Marketing and/or other related courses
    • At least 4-5 years of experience in Marketing/Advertising/Strategy role or a proven track record in a similar position, working with a team in a similar or adjacent industry.
    • Experience in handling large multinational and local brands.
    • Has training in Technical Use of tools (research, analytics, social listening, etc.)

  • Required profile

    Experience

    Level of experience: Mid-level (2-5 years)
    Spoken language(s):
    English
    Check out the description to know which languages are mandatory.

    Other Skills

    • Adaptability
    • Organizational Skills
    • Personal Integrity
    • Microsoft Office
    • Creativity
    • Time Management
    • Emotional Intelligence
    • Verbal Communication Skills
    • Critical Thinking
    • Planning

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