Online Marketing Specialist (f/m/d) - BENELUX

Pure instant power. Anywhere. We have created the world’s most advanced portable power supplies, bringing freedom to the way our customers work. With you we want to shape a world where advanced technology meets environmental responsibility and create lasting impact. We are working from all over Europe and the US, whether onsite, hybrid or fully remote. Driven by our curiosity and the desire to leave tomorrow's world cleaner than we found it yesterday. Join us in transitioning away from combustion generators to a cleaner alternative for fast, measurable, and real outcomes. What we’ve achieved so far is just the beginning🚀

At Instagrid you enable a more sustainable future by shaping our Instagrid brand and spreading awareness for our purpose to liberate clean energy now. Making it possible for professional workers worldwide to replace combustion generators and creating safer workplaces for them today as well as making the world a cleaner place tomorrow.

As an Online Marketing Specialist (f/m/d) in BENELUX, you will be an essential addition to the Instagrid team, actively contributing to our global growth. Your role is located in our regional team and you will be providing a seamless experience for both customers and internal stakeholders. You'll play a central part in attracting and serving customers. Moreover, your efforts will be instrumental in expanding our presence across all countries in the BENELUX region, making a significant impact on our global journey to success.

In this integrated role, you will:

• Develop, coordinate, and execute localized marketing strategies and initiatives aligned with the instagrid brand.
• Gather market insights and data within key industries and use this information to shape and inform localized content and campaigns.
• Translate product positioning into compelling marketing messages that resonate with the local target audience and industries.
• Manage, create and adapt engaging, market-specific content across various formats and touchpoints, encompassing social media, email marketing, customer case studies, PR articles, and trade fair materials.
• Ensure the availability of localized sales support materials, including brochures, sales decks, and other collateral, to empower the sales force and key external stakeholders (customers, prospects, trade organizations).
• Identify and leverage local marketing channels to enhance market awareness and generate leads through online and offline campaigns, focusing on acquiring, nurturing, and engaging customers.
• Manage the local marketing budget and analyze the performance and effectiveness of marketing initiatives, including trade fair campaigns, to enhance their impact.
• Organize and participate in trade fairs and exhibitions, ensuring successful instagrid representation and the promotion of our products and solutions.
• Contribute to global marketing efforts and engage in knowledge exchange across markets to shape the future of instagrid within the local region and worldwide.