Overview:
Our mission is to SAVE AND IMPROVE LIVES BY EMPOWERING HEALTHCARE CONSUMERS. Come be part of remarkable.
How you can make a difference
HealthEquity is seeking a talented leader with an exponential mindset to drive the strategy and execution of our public-facing digital properties. This individual will oversee the management and optimization of our public website, ensuring a seamless, engaging user experience while improving web performance, SEO, and content management systems.The role requires a balance of technical expertise, strategic oversight, and collaboration with cross-functional teams and external agencies to deliver high-performing digital experiences.
Success in this role requires a strong blend of strategic vision, technical expertise, and hands-on leadership in managing large-scale web properties. The Sr Manager of Digital Growth must be experienced in navigating the intersection of web development, user experience, and digital marketing, all while driving measurable results in SEO, web performance, and digital innovation
What you’ll be doing
- Lead the strategic direction and execution for HealthEquity's public website, including SEO, page performance, and content management.
- Manage a team of web developers and collaborate with external marketing agencies.
- Oversee the maintenance and enhancements of the public website, ensuring an optimal and scalable user experience.
- Collaborate with internal stakeholders and IT to implement new website features and improvements.
- Manage page requests, asset management, and SEO optimization efforts.
- Partner with analytics teams to develop and implement robust tracking and reporting mechanisms to monitor performance.
- Develop testing protocols to ensure continuous improvement and functionality of the public site
- Collaborate with IT and security teams to ensure the website is secure, up to date with the latest security patches, and compliant with industry standards (e.g., HIPAA for healthcare companies)
- Support B2B & B2C marketing efforts by creating and managing multiple landing pages
- Lead the ongoing evolution, maintenance, and optimization of the company's public website
- This role will need to be periodically available on weekends to address any needs that arise as it pertains to the public website
What you will need to be successful
- Bachelor’s Degree in Web Development, Digital Marketing, Business, or a related field
- 7+ years of experience in web strategy, digital experience management, or a related field.
- Proven experience leading website management efforts, including SEO, content management systems, and performance optimization.
- Strong project management skills, with experience leading cross-functional teams and external agencies.
- Experience with digital analytics, tag management, and web architecture.
- Excellent communication and collaboration skills, with a proven ability to manage multiple stakeholders and influence decision-making.
- Experience operating within a CMS (Contentful experience preferred)
- Experience leveraging web personlization tools and strategies to create dynamic, user-centric experiences
#LI-Remote
This is a remote position.
Salary Range:
$99500.00 To $140000.00 / year
Benefits & Perks:
The compensation range describes the typical minimum or maximum base pay range for this position. The actual compensation offer is determined based on job-related knowledge, education, skills, experience, and work location. This position will be eligible for performance-based incentives as part of the total compensation package, in addition to a full range of benefits including:
- Medical, dental, and vision
- HSA contribution and match
- Dependent care FSA match
- Uncapped paid time off
- Adventure accounts
- Paid parental leave
- 401(k) match
- Personal and healthcare financial literacy programs
- Ongoing education & tuition assistance
- Gym and fitness reimbursement
- Wellness program incentives
Come be your authentic self:
Why work for HealthEquity
HealthEquity has a vision that by 2030 we will make HSAs as wide-spread and popular as retirement accounts. We are passionate about providing a solution that allows American families to connect health and wealth. Join us and discover a work experience where the person is valued more than the position. Click here to learn more.
Come be your authentic self
HealthEquity, Inc. is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, age, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics. HealthEquity is a drug-free workplace. For more information about our EEO policy, or about HealthEquity’s applicant disability accommodation, drug-free-workplace, background check, and E-Verify policies, please visit our Careers page.
HealthEquity is committed to your privacy as an applicant for employment. For information on our privacy policies and practices, please visit HealthEquity Privacy.
