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Senior Customer Marketing Lead, EMEA

Remote: 
Full Remote
Contract: 
Salary: 
192 - 192K yearly
Experience: 
Expert & Leadership (>10 years)
Work from: 

Offer summary

Qualifications:

Minimum 10 years’ experience in relevant fields, Experience with Key Account Management and Category Management, Strong analytical and financial projection skills, Proven track record in relationship development, Excellent presentation and marketing skills.

Key responsabilities:

  • Create and implement contact lens marketing campaigns
  • Lead go-to-market approach for added-value tools
  • Partner with Strategic Account Director for toolkits
  • Collaborate with teams for Private Label/House Brand analysis
  • Own share and reapply across EMEA commercial region
CooperVision logo
CooperVision SME https://www.coopervision.com/
5001 - 10000 Employees
See more CooperVision offers

Job description

Job Description

Job title: Senior Customer Marketing Lead, EMEA

Department: Marketing, EMEA

Location: Hybrid Working (Fareham, Hampshire office and home based). Global and regional travel will be required, up to 30% of time

Working hours: Monday – Friday, 8:30-4:30

A brighter future awaits you

CooperVision is one of the world’s leading manufacturers of soft contact lenses with a presence in over 100 countries. Being part of CooperVision means helping improve the way people see each day. It’s more than making contact lenses, it’s about giving lens wearers freedom and confidence to move about their daily lives. We’re all about bright futures – for our people and those who wear our contact lenses.

At CooperVision, we’re big on belonging. Everyone’s contribution counts, and that’s why inclusion and diversity are so important. It isn’t just the right thing to do; it’s what makes our company the best it can be. We are committed to creating an inclusive and engaging workplace. Our Employee Resource Groups offer employees to grow within a safe and inclusive space. So be yourself, whoever you are, and let’s achieve amazing things together.

Job summary – What to expect:

As the Senior Customer Marketing Lead, EMEA of our Category and Customer Enablement Team, you will be responsible for creating and embedding contact lens category awareness, consideration and commitment activation marketing campaigns and add-value product toolkits that result in increasing the number of contact lens wearers across the EMEA and ladder up to improving our Customer Value Proposition.

  • Responsible for creating and embedding category awareness, consideration and commitment activation marketing campaigns.
  • Responsible for leading our go-to-market approach for added-value tools and services umbrella platform across the EMEA region.
  • Responsible for partnering with the Strategic Account Director to develop Customer Leadership/KA Academy toolkits that support the regional Customer Marketeers and their partners from Sales and Professional Affairs (CBT teams) to improve their customer facing skills.
  • Responsible for creating, aligning and working with the Portfolio Brand Team, the Marketing Operations Director and their Private Label Team to embed the EMEA regional Private Label/House Brand situation analysis and toolkit.
  • Responsible for owning share and reapply across the EMEA commercial region.


A Full Job Description Is Available Upon Request.

About you:

You will have a minimum of 10 years’ experience which includes a mix of Key Account Management, Customer/Shopper Marketing, and/or Category Management. Additionally, you will have proven experience in leading projects and delivering results, and the ability to analyze data, turn them into insights/implications and make strategic recommendations to senior leadership team.

Experience & Education:

Required

  • Understanding of operational requirements to meet customer and end consumer needs.
  • Strong analytical and financial projection skills.
  • Proven track record of developing relationships with regional partners.
  • Demonstrated core leadership skills, including the ability to listen, manage, influence, motivate, and lead diverse, remote, and cross-functional teams.
  • Excellent presentation skills including excellent writing/editing skills.
  • Excellent marketing skills, including strategy, planning, analysis, marketing, program management, promotion, development, market research, product life cycle management.
  • Experience working with multinational accounts/chains in a B2B or B2B2C scenario.
  • Experience in developing “joint” business plans with customers that drove business results.
  • Experience in interpreting data to create commercial insights and using them to build marketing campaigns.


What we offer:

You’ll receive competitive compensation and a fantastic benefits package including; bonus, private medical insurance, 25 days holiday, pension scheme, healthcare cover, life assurance, access to our Wellness Platform to support you in mental health and wellbeing, a discounted contact lens scheme and much more!

We are committed to our employees’ personal and professional development and offer extensive training to support your career growth and help every individual to reach their full potential. To help us achieve our goals, we’ll give you everything you need to help you achieve yours.

We also provide access to LinkedIn Learning to help you develop in you career and grow with CooperVision

What you can expect:

As a CooperVision employee, you’ll be welcomed into a diverse and progressive global business. We appreciate how important fostering a diverse and inclusive culture is and how different perspectives add value and contribute to our success. With our CooperPride, African Descent, Woman’s Impact Network and Mind Body and Wellbeing Employee Resource Groups, we offer opportunities for employees to learn and grow within an inclusive and safe space.

If you like what you see, take the first step towards your Brighter Future and apply today! All suitably qualified applicants will receive equal consideration and opportunities from CooperVision.

We operate a candidate referral scheme, so if you know anyone who could be a perfect fit for this role, please email their CV to referafriend@coopervision quoting the job reference code to enjoy a £100 voucher reward if they are successful!

Please view our careers page at https://hcjy.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1 to view all other opportunities.

#INDHP

Required profile

Experience

Level of experience: Expert & Leadership (>10 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Verbal Communication Skills
  • Team Management
  • Analytical Skills
  • Relationship Building
  • Self-Motivation
  • Leadership

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