Marketing Assistant

This is a remote position.

Role Name: Marketing Assistant for Travel Influencer

Schedule:

• Part-time, 20 hours per week
  
• Monday to Friday, 4-5 hours per day (Flexible)
  

Client Timezone: AST (Arabia Standard Time)

Client Overview

Join an innovative travel brand that’s revolutionizing the industry for the 50+ demographic. This growing influencer business is dedicated to inspiring mature travelers through engaging content and personalized experiences. With a strong online presence including a popular blog and active social media channels, the brand is poised for significant expansion and seeks a creative, driven individual to help shape its future.

Job Description

As a Virtual Assistant for this dynamic travel influencer, you’ll be at the forefront of digital marketing and brand growth in the thriving 50+ travel niche. This role offers a unique blend of creativity and strategy, allowing you to craft compelling content, develop innovative marketing campaigns, and drive engagement across multiple platforms. You’ll work closely with the brand owner to shape the company’s direction, monetize its growing audience, and establish it as the go-to resource for mature travelers. This position is perfect for a self-starter who’s passionate about travel, adept at digital marketing, and excited to make a real impact in a rapidly evolving industry.

Responsibilities

• Craft and implement marketing strategies to boost newsletter subscriptions
  
• Create captivating social media content tailored to the 50+ travel demographic
  
• Collaborate on brand strategy development and execution
  
• Generate innovative ideas for brand monetization across various platforms
  
• Manage and enhance SEO for the blog website
  
• Contribute to comprehensive digital marketing initiatives
  
• Analyze and report on key marketing performance metrics
  
• Work closely with the brand owner to achieve growth objectives
  

Requirements

• Proven experience in digital marketing, particularly within the travel sector
  
• Strong proficiency in social media management and content creation
  
• Solid understanding of email marketing and subscriber growth tactics
  
• Experience in brand strategy development and implementation
  
• SEO expertise and ability to optimize website content effectively
  
• Excellent communication skills and creative thinking abilities
  
• Self-motivated with the capacity to work independently in a remote environment
  
• Ability to align with AST (Arabia Standard Time) timezone
  
• Passion for travel and understanding of the 50+ demographic’s preferences
  
• Analytical mindset to track and interpret marketing performance data