Social Media Specialist

Job Description

As the Social Media and Email Marketing Specialist, you’ll drive the digital narrative for an exciting e-commerce brand in the interior design space. This role offers a unique blend of creativity and strategy, allowing you to shape the company’s online presence and directly impact sales growth. You’ll craft compelling content across social media platforms, design engaging email campaigns, and contribute to blog posts that resonate with design enthusiasts. Working closely with the founder, you’ll have the opportunity to influence marketing strategies and witness the direct impact of your efforts on business growth.

Responsibilities

• Develop and execute a dynamic social media strategy across multiple platforms
  
• Create visually appealing, on-brand content for social media that aligns with interior design trends
  
• Design and implement bi-monthly email marketing campaigns using Klaviyo through Shopify (very basic with tempates ready)
  
• Analyze marketing metrics to drive audience growth and boost sales
  
• Engage with the online community, fostering brand loyalty and addressing inquiries
  
• Produce blog content that complements social media and email marketing efforts
  
• Leverage AI tools like ChatGPT to enhance content creation efficiency
  
• Identify potential influencer partnerships to expand brand reach
  
• Align marketing initiatives with US holidays and promotional calendars
  

Requirements

• Proven track record in social media management and email marketing
  
• Proficiency with Klaviyo, Shopify, and major social media platforms
  
• Strong grasp of social media analytics and growth strategies
  
• Excellent written and visual communication skills
  
• Self-starter with ability to work independently and take initiative
  
• Familiarity with AI-assisted content creation tools (e.g., ChatGPT)
  
• Basic understanding of interior design trends and aesthetics (preferred)
  
• Experience in e-commerce marketing (preferred)
  
• Ability to work 20 hours per week with flexible scheduling
  
• Comfortable in a remote work environment
  
• Passion for interior design and e-commerce
  

• Passion for interior design and e-commerce
  
• Portfolio of related works
  
• Social Media Management experience required