About us
Kyte is a Series B technology platform that brings magic and seamless delivery into the experience of getting a car in cities for any trip longer than a rideshare. We unlock the freedom to go places by committing to relentless customer centricity, technology-powered operational excellence and capital efficiency. The sky's the limit when it comes to Kyte.
At Kyte, we love what we do and we believe our diverse team of ridiculously ambitious individuals is what makes our company unstoppable. We are a transparency first, egoless, and down-to-earth group of people, scattered across the globe, with a true passion for the
Kyte mission. No matter where you are or what you are working on, you will have a significant level of ownership and impact on our company's trajectory and growth into the future.
Help us unlock the freedom to go places!
About the role
As a Manager of Growth, you will take over full ownership of our Paid Search/App channel (Google + Bing) and help test, launch and optimize new channels (Meta, Podcast, etc). You will be responsible for architecting the strategy for each of these channels as well as identifying and coordinating internal and external resources to drive performance. You will work closely together with our in-house designer, organic social manager, and external agencies to source creative, as well as engineering and analytics team members to implement and audit necessary tracking and reporting. You will report directly to our Chief Growth Officer.
What you'll doManage Kyte’s Paid Search and App campaigns across Google and Bing, driving growth and fleet utilization with an eye for spend efficiencyLaunch Meta ads, setting up the account for success and working with other team members to acquire and test high-performing creativeLaunch Podcast program, establishing processes and best practicesImplement a scalable, systematic creative testing program based on consumer insights, competitor benchmarking, channel best practices and outcomesWork with Chief Growth Officer determine appropriate KPIs and targets for each paid channel and continuously optimize spend allocation across channels and campaignsWork with Analytics to implement and audit necessary tracking and reportingIdentify and test new, promising channel opportunities as well as vendors and creative sourcesIdentify opportunities for automation to drive efficiency and performance and work with Analytics or Engineering to implementRequiredMinimum 4+ years of paid channel experience, within high-performing agencies or brandsExpert knowledge of Google Ads and ability to grow and optimize the account; 2+ years of experience running Google AdsStrong knowledge of Meta Ads Manager, 2+ years of experience running Meta adsExperience scaling accounts from zero to 6-7 figures monthly while maintaining efficiencyStrong understanding of performance marketing concepts and metrics (e.g., lift testing, incrementally, attribution, retention, ROAS, LTV/CAC)Experience working closely with Analytics, Engineering, CreativeExperience and ability to work efficiently in spreadsheets and BI platformsPreferredExperience driving local (market-specific) growthExperience with Meta creative optimization at scaleExperience with conversion tracking implementation; ability to audit and improve CAPI and other tracking implementationExperience with Segment event setup and managementExperience with Mode BI platformStrong copywriting skillsPerks and benefits
• Comprehensive Medical, Dental, & Vision Health Insurance (Individuals 100% Covered, Dependents 80% Covered)
• 401(k) Retirement Plan
• $200 Monthly Commuter Benefit
• $75 Monthly Flexible Wellness Benefit
• Annual WFH Stipend (Remote Employees)
• Significant Kyte Rental Discount
• Annual Company-wide Offsite
• Annual Learning and Development Budget
#LI-REMOTE
Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply for jobs unless they meet every single requirement. At Kyte, we're building an inclusive, diverse, and authentic workplace, so if you're excited about our vision/mission and this role caught your eye - we encourage you to apply! Don't worry if your previous experience doesn't match perfectly, you may be the right candidate for this role, or even another role at Kyte!
