This is where you save and sustain lives
At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.
Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.
Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission.
Please note: this is a hybrid role, offering three days working in our Deerfield, IL office and 2 days working remotely.
Your Role at Baxter
This is where your ideas lead to success
As a Marketing Operations Technology Manager, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business.
And while you are a great teammate, you are also competitive—determined to achieve results and get things done.
At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.
What you'll be doing
Reporting to the Director of Corporate Marketing Operations, this role drives day-to-day management of our marketing technology stack, empowering and enabling our marketing teams to implement, optimize, and expand marketing processes and activations. In addition, this role collaborates on long-term strategies around enabling the next level capabilities of our marketing tools and platforms.
This role will drive cross-team alignment, project management, definition of business and technology capabilities, and business process design/improvement that drives operational efficiencies and advances marketing capabilities for the organization.
Responsibilities:
Technology
- Function as liaison between Marketing and IT for MarTech projects and initiatives, translating desired outcomes and requirements into achievable results.
- Partner with Corporate Marketing leads, IT, Business Segment Marketing, and Privacy, to build out a best-in-class MarTech ecosystem
- Serve as business operations SME for MarTech capabilities, including marketing automation platforms & technologies, web activation and personalization tools, account/CRM structure, and data infrastructure
- Act as business project owner for the implementation, configuration, management, and enhancement of MarTech stack to optimize performance, processes, and executional capabilities
Project Management
- Partner with marketing collaborators and IT technology partners to drive requirements and prioritization across multiple marketing teams and cross functional work streams to deliver successful business outcomes
- Lead business rollout strategies and timelines including determining process changes, evaluating training/change management needs, and aligning cross-marketing teams for successful adoptions of new technology solutions
- Provide hands on business project management during discovery, design, development, testing, implementation, and post implementation phases
- Identify potential obstacles and work toward solutions that keep projects within scope and on-time
- Support testing, transition, and quality assurance approaches
- Develop and document scalable processes that ensure optimal practices and methodologies in marketing technology and web operations
Strategy
- Be an advocate and driver for process and platform improvements and efficiency opportunities
- Inform the road map and strategy for a best-in-class marketing technology stack that supports company goals
- Support the evaluation of business needs & creation of business cases including applicable expense reduction, sales benefits, and return on investment estimates
What you'll bring
- Bachelor degree in Marketing, Computer Science, Business, or related field
- 5+ years of hands-on experience leading MarTech initiatives, process improvement and managing projects with a demonstrated history of increasing responsibility
- Experience implementing and managing marketing/digital automation platforms and technologies, account/CRM structure, and data infrastructure
- Experience integrating marketing applications with enterprise applications
- Skilled project leadership, including prioritizing work for self and team, managing and delivering on multiple tasks, and effectively collaborating with others
- Ability to bridge technical challenges with marketing executional objectives and company goals
Desired Qualifications
Working knowledge of:
- Planning & implementation of advanced journey orchestration/omnichannel tools
- Salesforce CRM, Marketing Account Engagement/Cloud, & Marketing Intelligence
- Acoustic, HubSpot, Adobe Experience Manager, Aquia Drupal, GA4, Matomo, Aprimo Dam, Tableau/Power BI, Big Query
- Experience with HTML for websites and emails a plus
Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a minimum of 3 days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission.
We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $104,000 - $143,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
#LI-CF1
#LI-BaxGen
Equal Employment Opportunity
Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
EEO is the Law
EEO is the law - Poster Supplement
Pay Transparency Policy
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.
