Product Marketing Manager
WE'RE LUMA HEALTH.
Needing healthcare can be hard — getting care shouldn’t be.
We built Luma Health because we are all patients. We believe it should be easy to see and connect with our doctor. To get the care we need, when we need it.
So, we’ve created solutions to fix this problem. Our technology makes messaging easier, scheduling appointments more efficient, and it modernizes care delivery from beginning to end.
Product Marketing Manager
What YOU will do at Luma Health
- Messaging – develop messaging and positioning that successfully differentiates Luma in the market in collaboration with product management.
- Enablement – prepare tools (e.g., pitch decks, one-pagers, etc.) and training that help sales and customer-facing teams effectively communicate the value proposition of Luma, move prospects through the buyer journey, win and expand deals and achieve our business goals.
- Launch – lead the launch of new products and releases and manage the cross-functional implementation of the plan.
- Intelligence - be the expert on the market, our market segments, the buyers – including personas, how they buy and their buying criteria – and our competition. Educate on how to position Luma in the context of the competition.
- Content – collaborate with cross-functional marketing and design teams to develop content and marketing assets such as blog posts, one pagers, presentations, and more.
- Cross-functional collaboration – build strong relationships with product management, marketing, sales, customer support and other internal teams.
- Analyst and partner relations – build positive relationships with key analysts and industry influencers.
Who You Are
- 3+ years of experience in product marketing for B2B organizations (SaaS and/or healthcare experience preferred).
- Entrepreneurial minded self-starter who is able to function in a lean marketing structure in a company with aggressive growth goals.
- Experience creating compelling corporate messaging. Passion and curiosity about the customer and developing value-driven messaging and content.
- Experience collaborating effectively with product, sales, and customer success to achieve results.
- Excellent communication, presentation and interpersonal skills - strong preference for an ability to lead through influence
- Demonstrable experience positioning and launching differentiated B2B software that exceeds business expectations (ideally in healthcare).
- Experience managing and researching product positioning and competitive analysis.
- Organized, detail-oriented, and motivated team player with a positive attitude.
- Ability to work in a fast-paced team environment; strong organization skills and highly self-driven.
- The ability to think strategically. Be able to see the bigger picture, and the long-term vision. At the same time, you HAVE to be able to roll up your sleeve and execute with strong urgency and bias for action.
- Comfortable with ambiguity and the ability to pivot quickly
We Take Care of You!
- Competitive Health Benefits: Luma Health covers 99% of the employee and 85% of the dependent premium costs.
- Work Life Balance
- Flexible Time Off
- Wellness Programs
- Discounted Perks
- 401(k) and Company Equity
Don’t meet every single requirement? At Luma Health we are dedicated to building an inclusive workplace. If you’re excited about this role but your past experience doesn’t align with every qualification in the job description, we encourage you to apply. You may be just the right candidate for this or other roles.
Luma Health is proud to be an Equal Employment Opportunity and Affirmative Action employer. We believe in order to thrive, businesses need a diverse team and leadership. We welcome every race, religion, color, national origin, sex, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. Everyone is welcome here.
Come join us if you want to make a difference in health care.
Pay Transparency Notice: Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Luma also include stock options + benefits (including medical, dental, and vision.)
Pay Range: $120,000-$135,000
Please note that you will never be asked to submit payment or share financial information to participate in our interview process. All emails from Luma Health will come from "@lumahealth.io" email addresses. Any emails from other email addresses are scams. If you suspect that you've been contacted by a scammer, we recommend you cease all communication with the scammer and contact the FBI Internet Crime Complaint Center. If you'd like to verify the legitimacy of an email you've received from Luma Health recruiting, forward it to careers@lumahealth.io.
