Social Media Specialist - France

Social Media Specialist - France

Job title – Social Media Specialist – France

Location: St Julian’s, Malta

Overview of the role:

We are looking for a Social Media Specialist to join our dynamic team. You will be directly involved in activities engaging the biggest community of players in the world and will take care of all the social media and community related activities.

This role focuses on driving brand awareness, growing the community, and increasing engagement through compelling content across our social media channels, in line with the brands’ tone of voice and compliance regulation, and based on the calendar of events, campaigns and projects involving ambassadors, streamers and influencers. 

The right candidate has experience in Social Media; a knowledge and enthusiasm for the game of poker is preferred, but an awareness and understanding of PokerStars’ cultural and global brand is critical in taking on the role.

This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both! We will kit you out to work from home but know that working as a team is what makes us great and spending quality time together is essential for keeping us mission aligned.

Our office is in the heart of Saint Julian's business hub, housed on the 2nd floor of the eco-friendly Spinola Park building. Enjoy beach views from green terraces, relax in our games room with a pool table and ping pong, and savour complimentary snacks, drinks, and fruits.

What you’ll do:

As Social Media Specialist you will join an international team leading a community across over 30 different channels and eight languages. You will work closely with collaborators across PokerStars brand, ensuring that projects and campaigns are communicated across all owned PokerStars channels, in line with the strategy of the brand, and adhering to the required regulatory restrictions. 

• Work closely with the Social Media Manager to assist with defining social strategy and ensuring objectives are reached.

• Assist the Social Media Manager with brainstorming and briefing the production and execution of channel-specific communication plans, ensuring they are inline brands’ tone of voice and strategy.

• Assist the Social Media Manager with producing presentations for internal and external partners.

• Assist the Community Manager with planning and publishing of the PokerStars content calendar on social media channels (Facebook, Twitter, Instagram).

• Assist the Global Community Management coordinating moderators and planning of their activities, ensuring messages are responded to, in line with brand guidelines and following internal procedures.

• Assist with ambassadors & influencers’ activations, work alongside internal and external partners to define and implement plans, as well as report on results, identifying successes and areas for improvement.

• Assist with production of reports, consistently monitor, audit and analyse the performances and sentiment of community activities, and proactively monitor activities of competitors

• Collaborate with wider internal teams (Studio, Marketing, CRM, PR, Live Events) so to ensure cross-departmental alignment

• Keep up to date with digital trends and be a constant source of ideas and inspiration

What you’ll bring:

We are looking for someone with experience in a similar role, with a strong knowledge of the gambling industry and a passion for poker and/or sports and casino. You will be an expert in Social media, with a solid understanding of the social platforms and communities, and ability to communicate, present ideas and influence key stakeholders at all levels of the organization.

• Knowledge of Social Media best practices.

• Knowledge of Social Media metrics, ability to produce analysis of performances and reports highlighting the results and the findings.

• Knowledge of social media enterprise tools such as Sprinklr and Brandwatch (beneficial, not essential).

• French language would be a plus, but not mandatory

• Excellent communication and interpersonal skills to interact with the internal teams and external providers, with good teamwork skills in a dynamic environment

• Excellent organizational and problem-solving skills

• Meticulous, attentive to detail, and conscious of quality

• Result and goals-oriented, with ability to analyze data

• Ability to work under pressure in a fast-paced environment

Why choose us:

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus

• 30 days paid leave

• Health and dental insurance for you, your partner and your children (if you all live at the same address)

• Personal life insurance and income protection

• The option to join our company pension scheme

• A personal interest allowance to let you learn something new or pursue a hobby

• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career

• Looking to extend your family? You will receive a cash gift of 1,000 EUR for your new addition whilst working for us

• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay

• Daily lunch credit, free fresh fruit, snacks and drinks in the office

• Cash allowance for lunch

• Access to an on-site gym.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the works we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/

The group:

PokerStars is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.