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Local SEO Lead- 0301 - Cape Town, South Africa

Remote:

Full Remote

Contract:

Full time

Salary:

26 - 36K yearly

Experience:

Senior (5-10 years)

Work from:

South Africa

Offer summary

Qualifications:

6+ years in local SEO role, Expertise in Google My Business management, Experience with SEMrush, Moz, Ahrefs, Digital marketing agency background required, Proficiency in English.

Key responsabilities:

Develop and execute local SEO strategies
Optimize Google My Business profiles
Build and manage local citations
Monitor performance using Google Analytics
Conduct local SEO audits and collaborate with marketing

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Job description

Your missions

About the Client:

Our client is a prominent digital marketing agency based in the USA, seeking an experienced SEO Lead to join their team. They work with healthcare and dental businesses to help grow through digital platforms. They are dedicated to expanding their team with top-tier talent.

About the Role:

We are looking for a highly motivated Local SEO Lead to join our client's marketing team. In this critical role, you'll be responsible for developing and executing strategies to boost local search visibility, ensuring top rankings in local search engine results pages (SERPs). You will lead a skilled SEO team, driving performance and ensuring that the latest local SEO best practices and search algorithms are at the core of every campaign.

Background in a digital marketing agency is required.

Experience working in the healthcare/dental niche is a plus.

What you’ll be doing:

Develop and execute local SEO strategies to boost search visibility for dental practices.
Optimize and manage Google My Business profiles, ensuring accurate and engaging information.
Build and maintain local citations on relevant directories.
Monitor and analyze local SEO performance using tools like Google Analytics.
Create and optimize localized content for dental practices.
Conduct regular local SEO audits to identify and address areas for improvement.
Collaborate with the marketing team to integrate local SEO with other local marketing efforts.
Stay updated on local SEO trends and search engine algorithm changes.

Who Are We Looking For?

Proven experience in a similar local SEO role, with at least 6+ years of hands-on experience.
Strong expertise in local SEO strategies and techniques, including Google My Business management.
Leadership experience in guiding and managing an SEO team.
Familiarity with SEO tools such as SEMrush, Moz, Ahrefs, and Google Analytics.
Excellent understanding of SEO best practices, search algorithms, and local SEO tools.
Experience working in the dental or healthcare niche is a plus.
Background in a digital marketing agency is required.
Proficiency in English, both spoken and written.