Invicti is an application security leader empowering organizations to continuously secure their web applications and APIs through all stages of the software development lifecycle. Exclusively focused on this space for more than 15 years, Invicti’s products Netsparker and Acunetix bring security and development teams together to protect company data from breach through industry-leading Discovery, Dynamic Application Security Testing (DAST), Interactive Application Security Testing (IAST) and Software Composition Analysis (SCA).
Invicti’s proprietary Proof-Based Scanning technology is the first to deliver automation verification of vulnerabilities and proof of exploit, returning crucial time to development and security teams for critical projects and innovation. Invicti serves more than 3,500 companies and public sector agencies worldwide including NASA, Samsung, IBM and Verizon.
Who You Are:
You’re a dedicated SEO professional with a strong passion for optimizing websites and content not just to achieve high search engine rankings,but also drive organic qualified leads. You’re not afraid to ‘get your hands dirty’ and thrive in a dynamic, fast-paced environment. You have a keen interest for exploring the intersection of SEO and application security, bringing a unique perspective on both exposure and protection within the space.
Your technical expertise, combined with your ability to collaborate effectively across teams, enables you to drive significant improvements in organic traffic and search visibility. You have a growth mindset, always seeking ways to refine strategies, learn from data, and deliver measurable results.
What You’ll Be Doing:
As an SEO Specialist at Invicti, you will be responsible for developing and executing SEO strategies that increase our online visibility and drive organic quality lead growth. You will work closely with our S to ensure that our web presence aligns with best practices and supports our broader business objectives.
Key Responsibilities:
- Keyword Research & Analysis: Identify and analyze high-value keywords that align with Invicti’s business goals. Continuously refine and optimize keyword strategies to improve organic search performance.
- On-Page Optimization: Optimize Invicti’s website content, including meta tags, headers, images, and internal linking structures, to ensure high search engine rankings and an exceptional user experience.
- Content Strategy: Collaborate with content creators to develop SEO-friendly content that speaks to our target audience and aligns with search engine guidelines. Provide recommendations on content structure, keyword usage, and on-page optimization.
- Technical SEO: Partner with web developers to enhance the website’s architecture, performance, and code to meet the latest SEO standards. Address technical issues like site speed, crawl errors, and mobile responsiveness to maintain site health.
- Link Building: Develop and implement strategies to acquire high-quality backlinks from authoritative sources, enhancing Invicti’s domain authority and search visibility.
- Analytics & Reporting: Use tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs to monitor site performance, track key SEO metrics such as rankings, sessions and demos and provide actionable insights to the marketing team.
- Competitor Analysis: Conduct regular competitor analysis to identify SEO opportunities and gaps. Use insights to inform and adjust Invicti’s SEO strategies.
- SEO Audits: Perform regular SEO audits to identify and resolve on-page and off-page SEO issues. Propose and implement changes to improve website structure, page load speed, and overall SEO performance.
What You’ll Need:
- 6+ years of experience in SEO, preferably within the technology or software industry.
- Deep understanding of search engine algorithms, ranking factors, and SEO best practices.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Clearscope, and Search Atlas.
- Experience with HTML, CSS, and JavaScript as they relate to SEO.
- Proven track record of driving organic traffic growth and improving search engine rankings.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication and collaboration skills, capable of working effectively across different teams.
- Bachelor’s degree in Marketing, Communications, or a related field.
Preferred Skills:
- Familiarity with web application security or a strong interest in cybersecurity.
- Experience with content management systems (CMS) like WordPress.
- Understanding of the software development lifecycle (SDLC) and how it relates to SEO.
Why Invicti?
Your Health & Wellness Matters:
Health Insurance
Taking care of our team goes beyond the office. We cover 100% of employee health care, vision, and dental premium costs. For dependents, we contribute 75% of the health care and 50% vision/dental premium cost, so you can be sure that you and your family are in the best possible health. Coverage is effective on your first day.
Employee Assistance Program
Emotional Support Counseling services - 24/7
Life Coaching, Dependent Care, Elder Care, Financial & Legal Support, Wellness Coaching, New Parent Support and more
Parental Leave
16-week paid leave for birthing parent recovery
4 week paid leave for non-birthing/bonding parent
401(k) Savings Plan
50% up to 6% company match with 100% annual cliff vesting
We Value Adult/Life Balance:
Hybrid or Remote WorkingDiscretionary Time Off
Enjoy a flexible vacation schedule where you do not have to wait to use time off until it is accrued
Quarterly Thrive-Wellness Days
One extra vacation day per quarter where the entire company takes a break from normal, daily activities to refresh and rejuvenate
5 days of paid time off each year to participate in the volunteer activities of your choice
Who We Are:
Invicti is an application security leader empowering organizations to continuously secure their web applications and APIs through all stages of the software development lifecycle. For over 15 years, we have focused exclusively on application security, bringing security and development teams together to protect company data from breaches through industry-leading solutions. Our products, Netsparker and Acunetix, leverage Discovery, Dynamic Application Security Testing (DAST), Interactive Application Security Testing (IAST), and Software Composition Analysis (SCA) to deliver top-tier security across the globe.
Our proprietary Proof-Based Scanning technology is the first to deliver automation verification of vulnerabilities and proof of exploit, returning crucial time to development and security teams for critical projects and innovation. Invicti serves more than 3,600 companies and public sector agencies worldwide, including NASA, Samsung, IBM, and Verizon.
"At Invicti, we embrace diversity and individuality in all forms. Discrimination has no place here - regardless of race, religion, gender, age, ability, sexual orientation, or any other aspect that makes you unique. We're all about creating a space where everyone feels valued and included. So come as you are and join us in shaping the future of our industry."
