Vice President of Media Solutions & Data Strategy

About Us

We are a dynamic, data-driven global performance marketing agency dedicated to creating personalized customer experiences across various platforms and devices. For over 30 years, we've partnered with Fortune 1000 companies and leading nonprofits to maximize the value of their customer relationships. Our expertise in data, technology, and analytics empowers us to develop consumer insights that drive effective marketing strategies. With a talented team of over 9,600 employees and a presence across multiple regions, we continue to innovate and lead in the marketing landscape.

Description

We're looking for an experienced professional to drive revenue and market growth by collaborating with our Growth and Client Service leaders across media agencies to integrate our innovative media platform into new business opportunities.

Key Responsibilities

• Lead Media RFP Opportunities: Be a vital part of the agency pitch team, identifying proactive new business opportunities across accounts and prospects.
• Understand Client Needs: Gain insights into clients' media planning, buying approaches, business goals, and key performance indicators, specifically regarding identity and data-driven audience strategies.
• Subject Matter Expert: Organize and deliver impactful presentations that showcase how our platform enhances planning, buying, and measurement processes through unique insights and connections.
• Collaboration: Work closely with clients, product teams, and analytics staff to assess needs, develop high-impact product demos, and leverage consumer data to create target audiences and strategies.
• Support Pitch Processes: Assist in developing platform fees, staffing plans, and ensuring compliance with contracts and data privacy standards.
  
  

Qualifications

• Bachelor's degree in Business, Marketing, or Analytics.
• 8+ years of experience in ad-tech, agency audience/data platform sales, or client solutions roles.
• Proven ability to summarize client opportunities and create compelling presentations.
• Familiarity with identity and data solutions for media insights, planning, targeting, and measurement.
• Experience working with DMPs, DSPs, or data onboarders as part of sales or client engagement.
• Strong collaboration skills to ensure effective reporting and management of sales processes.
• Expertise in pitch situations related to identity and audience data strategies.
  
  

Additional Information

The anticipated salary range for this position is \(163,000 - \)263,350, based on experience, skills, and other factors. We offer a comprehensive benefits package, including medical, dental, vision, 401(k) matching, and paid time off. For more details on our benefits, please visit our benefits site.

Our Commitment

We are committed to creating meaningful progress and being a force for good for our employees, clients, and society. We prioritize growth, understanding, and inclusivity within our teams, fostering an environment where everyone can thrive. Diversity is at the heart of our values, empowering us to collaborate effectively and drive positive outcomes.

We are an equal opportunity employer and do not discriminate based on any legally recognized protected basis. If you require assistance or accommodations during the application process, please reach out to your recruiter.

Employment Type: Full-Time