SEO Engineer

iPullRank is an ambitious eight-year-old digital marketing agency based in New York City and founded by industry thought leader Michael King. Our mission is to drive results for our clients by delivering marketing work that we can be PROUD of. Oh, and our value set is PROUD: P – Proactive; R – Reliable; O – Outstanding; U – Useful; D – Dedicated. We keep that front and center on a day-to-day basis.
If you’re curious about what types of clients we work with, they range from Fortune 500 brands to mid-sized enterprises and exciting small businesses. Our team executes and consults on campaigns in a variety of industries, but many of our clients tend to be media, finance, or fashion companies. The iPullRank team is adept at providing a range of digital marketing services, but most of our work is in some combination of Content Strategy, Search Engine Optimization (SEO), Analytics, and Generative AI. Our employees are duly encouraged to specialize deeply in a specific category that they are passionate about and grow into well-rounded marketers through collaboration, training, and real-world experience.
As an employer, we look to cultivate an environment where employees feel taken care of. Despite our size, we offer competitive salaries and benefits. We want our employees to grow with us. We don’t want you to just fill a role, we want you to take ownership and make an impact.

We’re not a big agency and our clients appreciate that because our size allows us to make things happen. We’re a nimble group that believes the best idea can come from anyone in the company — and we’re always after the best idea. We’re looking for creative and smart people to join our team and help us in our missions to find the best idea. If that’s you, we’d love to hear from you. from you.

Position Description

iPullRank is looking for a Search Engine Optimization Engineer to join our team and help with site auditing, technical analysis, competitive analysis, and content engineering, and generative AI in support of growing Organic Search visibility for our clients. This SEO Engineer is a master of all things Google, with an interest in tinkering and building custom solutions to complex technical SEO problems. The client-facing role works directly with client teams to deliver best-in-class SEO that drives results. This person will lead technicalSEO efforts for a series of clients and collaborate extensively with Mike King to actively contribute to SEO research to develop new strategies to share with the SEO community. This position is US-based only. Salary range: $100,000-$120,000.

What You’ll Do:

• Proactively identify on-page SEO opportunities
• Perform comprehensive Site Audits
• Perform in-depth log file analysis
• Improve conversion of Organic Search traffic
• Own performance monitoring reports and KPIs
• Perform competitive analysis to identify opportunities
• Develop user stories to inform technical implementation of recommendations
• Present deliverables and results to clients
• Contribute to iPullRank inbound marketing efforts and other forms of thought leadership
• Perform Natural Language Processing operations to identify content optimization opportunities
• Code proofs of concept for client solutions
• Build automated analysis, spreadsheets and slide decks using a variety of programmatic means

Requirements

Must-Haves for This Position:

• Minimum 5 years of search engine optimization experience
• Highly proficient in productivity applications Microsoft Office or Google Workspace
• Strong analytical mindset and skills, excellent problem-solving skills
• Exceptionally clear oral and written communication skills
• High level of initiative and working well in a team environment
• Possess thorough, up-to-date knowledge of search engine ranking factors and maintains current SEO practices
• Previous client-facing experience
• Proficiency with HTML, CSS required
• Proficiency with Analytics packages and Google Search Console
• Backend programming language such as Python or PHP required
• Relational Database skills such as MySQL or BigQuery required
• Proficiency with APIs and Google's Apps Script
• Expertise with industry-standard SEO software

Skills of Interest:

• Experience working in an agency environment
• Experience with Paid Search
• Experience building web applications with a modern JavaScript framework such as React, Vue, or Angular

Benefits

• Competitive salaries commensurate with experience
• Medical, Vision and Dental Insurance Coverage
• 3 weeks of vacation
• Paid sick days and holidays