Regional Medical Lead-Southeast

Customer Engagement Model

Otsuka America Pharmaceutical, Inc. has launched a new customer engagement approach designed to better deliver on patient, caregiver, and HCP expectations in an evolving healthcare environment. The new model is built around where patients get their care—locally, with the intent to better serve patients, caregivers, and healthcare providers, delivering a higher quality experience that ultimately is focused on improving patient care.

The local "ecosystem approach" creates a unified focus among account management, medical, patient access and market access to engage local healthcare systems and identify opportunities to improve the patient experience. Through this matrix model, customers will now experience more coordinated and seamless care with digital-enabled support to bridge care gaps.

In Otsuka's evolved customer engagement model, a Health Science Associates (HSA) will engage HCPs through a variety of in-person, virtual and digital tools, offering expanded expertise regarding products and the approved conditions they treat. Otsuka's Clinical & Scientific Liaison (CSL) will provide deep clinical expertise on-demand and will engage healthcare providers to offer personalized education on disease state, thought leadership and real-world evidence. A Patient Education Liaison (PEL) works to inform, educate, and enhance the experience of patients throughout their care continuum.

These ecosystem teams are led by Ecosystem Leads and grouped into regional areas. Regional Leads have significant autonomy to assess unique market priorities and customize decisions that reflect local customer needs. In the future, Otsuka will also be shifting to a team-based approach to drive customer engagement quality, accountability, and cohesion around patients and healthcare providers. Ultimately, it is all about putting customers at the center of everything they do.

Position Overview – Field Medical Affairs Regional Medical Lead

As an integral part of the leadership team at the region level for Otsuka's new ecosystem-based customer engagement model, the Field Medical Affairs (FMA) Regional Medical Lead (RML), Director contributes to the development of the region strategic business plan and identifies key stakeholder and C-suite relationships that are vital to the region.

The RML is responsible for developing and maintaining a deep understanding of the regional ecosystems to ensure alignment with Otsuka's patient-centric strategy, including understanding the educational needs from a customer perspective, and ensuring resources are deployed to meet those needs. The RML, Director will serve as the primary medical point of contact for top regional decision makers and influencers. In conjunction with the region's field leadership teams to identify customer evidence and knowledge gaps as well as gaps in care continuity and coordination.

The RML has overall responsibility to ensure regional customer needs, insights, and knowledge is captured and shared at the regional and ecosystem level, as well as with Home Office.

The RML, Director is also responsible for creating and fostering a culture that is collaborative and patient-centric.

Key Activities and Responsibilities

• As part of the regional leadership team contributes to the region strategic business plan that addresses regional, ecosystem, and customer challenges, issues, and opportunities, to bring about improved patient care and outcomes. This extends to include alignment around execution of field activities.
• In partnership with the Region Area Lead (RAL), establish and manage senior stakeholder and C-suite relationships across the region to better understand their needs and identify insights and opportunities for medical collaboration.
• Develop a deep understanding of the regional ecosystems, including health systems, centers of excellence, key influencers, decision makers, and payers.
• Maintain a comprehensive understanding of the regional ecosystems to ensure alignment with Otsuka's patient-centric strategy and priorities, including provision and delivery of optimal patient care.
• Primary medical point of contact for top decision makers and influencers in their region to co-create, prioritize, plan, and implement mutually beneficial initiatives that are aligned with Otsuka's business priorities.
• Understand the educational needs of the region from a customer perspective, and ensure resources are deployed to meet these needs from a product and disease state approach.
• Provide field leadership and managerial oversight to ensure CSLs are focusing on key institutions, influencers and decision makers aligned to ecosystem priorities. RML, through the CSLs, maintains and engages their own list of customers that are most influential in the region.
• Responsible for leading multiple workstreams of Otsuka's remote customer engagement platform by developing disease strategy, content creation, programming, and awareness for the platform.
• Identify regional evidence generation needs that align to ecosystem priorities in collaboration with internal stakeholders.
• Track the region's customer experience, both formally and informally, and use this information to enhance customer engagement and medical strategy.
• Represent customer needs, insights, and knowledge to other parts of Otsuka including senior leadership and other internal partners (i.e., disease area strategy team, brand medical teams, health outcomes research team, etc.) to advance shared goals between Otsuka and the customer.
• Identify and facilitate training for the region and ecosystem colleagues and beyond to ensure team members are competent in the evolving market and healthcare landscape.
• Develop and track metrics across all activities in the medical portfolio, including performance/outcomes metrics and collaboration within the ecosystem. Identify opportunities through analytics and ongoing business reviews and using agile approaches to adapt medical plans where required.
• This position will have direct accountability for providing coaching and feedback to the CSLs within the region.
• Create and foster a culture that is collaborative and patient-centric, centering upon experimentation and innovation, and a team that is curious about possibility and empowered for action.

Qualifications

• Advanced degree in Pharmacy, Medicine, or Biological Sciences (Pharm.D., M.D., D.O. or Ph.D.) is strongly preferred.
• 7-10 years of experience providing strategic leadership across therapeutic and cross-functional teams with demonstrable evidence of successfully partnering with customers and achieving shared goals and outcomes.
• Developing, communicating, and implementing strategy across complex healthcare environments with an ability to influence without authority and mobilize colleagues to action around shared goals.
• Must have an understanding of the interconnectivity of health systems, overall delivery of patient care and how to solution with the overall goal of improved patient outcomes.
• Demonstrated ability to comprehend complex scientific, medical, and business issues and analytical skills to identify key barriers or success factors.
• Ongoing investment in developing self and others to enable others to achieve their potential, deliver ambitious goals or achieve excellence.
• Strong ability to lead, influence, and collaborate in a matrixed environment regardless of reporting structure and operating under ambiguity without a set playbook.

Competencies
Accountability for Results - Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
Strategic Thinking & Problem Solving - Make decisions considering the long-term impact to customers, patients, employees, and the business.
Patient & Customer Centricity - Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
Impactful Communication - Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
Respectful Collaboration - Seek and value others’ perspectives and strive for diverse partnerships to enhance work toward common goals.
Empowered Development - Play an active role in professional development as a business imperative.

Minimum $201,369.00 - Maximum $301,070.00, plus incentive opportunity: The range shown represents a typical pay range or starting salary for candidates hired to perform the work. Other elements may be used to determine actual salary such as the candidate’s job experience, specific skills, and comparison to internal incumbents currently in role. This information is provided to applicants in accordance with states and local laws.

Company benefits: comprehensive medical, dental, vision and prescription drug coverage, company provided Basic Life, AD&D, Short-term and Long-term Disability insurance, tuition reimbursement, a 401(k) match, PTO allotment each calendar year, paid holidays, and paid leave programs as well as other company provided benefits.

Come discover more about Otsuka and our benefit offerings; https://www.otsuka-us.com/careers-join-otsuka.

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