Offer summary
Qualifications:
Bachelor's Degree, At least 5 years in a B2B Product Marketing or related role.Key responsabilities:
- Define customer personas and segmentation strategies
- Craft compelling value propositions tailored to the specific customer segment
- Work closely with product management for launches
- Collaborate with cross-functional teams for successful go-to-market strategies
- Analyze market trends, competition, and customer feedback for product improvements