Digital Marketing Manager

This is a remote position.

The Digital Marketing Manager will be responsible for creating, implementing, and managing complete digital marketing campaigns for our customers. You will collaborate closely with cross-functional teams such as creative, content, SEO, and social media to ensure that our customers' digital marketing strategies match with their business goals and produce great results.

Key Responsibilities:

• Collaborate with clients to understand their goals, target audience, and market to create customized digital marketing strategies that drive business growth.
  
• Plan, execute, and optimize digital marketing campaigns across various channels, including but not limited to, SEO, SEM, social media, email marketing, content marketing, and paid advertising.
  
• Monitor, analyze, and report on key performance metrics to measure the success of campaigns and make data-driven decisions for continuous improvement.
  
• Work closely with internal teams to ensure seamless execution of campaigns, coordinating efforts to deliver consistent messaging and branding across all channels.
  
• Manage and allocate budgets effectively across different campaigns and channels, ensuring optimal utilization to achieve maximum ROI.
  
• Collaborate with content creators to develop compelling and engaging content that resonates with target audiences and supports overall campaign goals.
  
• Oversee search engine optimization (SEO) and search engine marketing (SEM) strategies to improve organic rankings and drive targeted traffic to clients' websites.
  
• Develop and execute social media strategies to increase brand awareness, engagement, and lead generation.
  
• Maintain regular communication with clients, providing updates on campaign progress, performance insights, and recommendations for optimization.
  
• Stay updated with industry trends, competitor activities, and emerging digital marketing technologies to ensure the company remains at the forefront of innovation.
  

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field (Master's degree is a plus).
  
• Proven experience 5+ years in digital marketing, with a strong track record of managing successful campaigns.
  
• Proficiency in digital marketing tools and platforms, including Google Ads, Google Analytics, SEO tools, social media management tools, etc.
  
• In-depth knowledge of various digital marketing channels and strategies, including SEO, SEM, social media, content marketing, email marketing, and paid advertising.
  
• Strong analytical skills with the ability to interpret data and derive actionable insights.
  
• Excellent communication and interpersonal skills, with the ability to work effectively in a collaborative team environment.
  
• Creative thinking and problem-solving skills to develop innovative marketing strategies.
  
• Strong project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
  
• Certifications in relevant digital marketing disciplines (Google Ads, Google Analytics, etc.) are a plus.
  

Benefits