Marketing Specialist

Marketing Specialist – Gemini Group, Constellation Software Inc.

Looking to grow your career in B2B marketing? Here’s your chance!

We’re looking for a detail-oriented and highly motivated Marketing Specialist who will help us run marketing campaigns, oversee webinars and events, manage our social media channels, and take on other responsibilities as needed. You will be involved with a business owned by a publicly traded organization - Constellation Software Inc. If you have a passion for marketing and the drive to get the job done on time, then this is the exciting opportunity you’ve been looking for.

Job Responsibilities:

1)    Execute all customer & prospect communications

·       Implement and schedule all emails in Pardot and HubSpot

·       Help execute multi-channel campaigns

·       Manage social media channels

2)    Help execute webinars

·       Manage setup, registrations, recordings, communication, and surveys

·       Distribute recordings, reports, and survey results

3)    Maintain websites

·       Update current websites with new content

·       Help optimize website performance

4)    Coordinate all events & trade shows

·       Support the team in preparing for attendance at industry events and user conferences

·       Manage event budget, communication, execution, and deadlines

·       Conduct post-show review & analysis

5)    Manage database & automation tool

·       Maintain prospect list, validate data, and manage database in Pardot, HubSpot and Salesforce

·       Update marketing lead reports with key metrics

Qualifications:

·       2-3 years of marketing experience

·       A self-starter who needs minimal day-to-day supervision

·       Comfortable in a fast-paced environment

·       Experience with marketing automation tools and WordPress - Pardot and/or HubSpot is a plus!

·       Analytical & detail-oriented

·       Resourceful

·       Great communication skills

Location: Toronto/Hybrid

Report to: Nicole Maclauchlan, Marketing Director