Digital Marketing Specialist - 15672870773

Must be a Filipino Citizen residing in the Philippines

The ideal candidate must be a talented Digital Marketing Specialist responsible for developing, implementing, and managing online marketing strategies to promote products, services, or brands through digital channels. You will play a vital role in enhancing our online presence, driving digital marketing initiatives, and ensuring the profitability of our business month over month.

Duties and Responsibilities:

• Create and manage paid ads on Facebook, conducting experiments, and making data-driven adjustments to optimize performance.
• Manage Amazon ads, both internally and through software tools, to maximize exposure and sales.
• Improve product listings on Amazon with compelling copy and images, and conduct A/B tests to enhance conversion rates.
• Manage and optimize remarketing tools, such as Klaviyo, to engage and retain our customers effectively.
• Utilize remote desktop access to our internal CRM system for remarketing to Amazon customers and conducting experiments with control and test groups (ready in December).
• Organize and manage all digital assets within SharePoint and Office365 for streamlined access and collaboration.
• Contribute to the creation of marketing content that resonates with our target audience.
• Identify and collaborate with influencers and brand ambassadors to promote our products and brand.
• Assist in light data analysis, collaborating with internal teams to build the necessary frameworks for data-driven decision-making.
• Oversee and manage the Shopify store as needed, ensuring a seamless and user-friendly shopping experience.
• Manage eBay listings when necessary, optimizing product listings and performance.
• Document all processes and methods, creating knowledge centers within our operating environment to facilitate efficient operations.

Requirements

• Proven experience in digital marketing, with a focus on paid advertising and e-commerce platforms.
• Familiarity with Facebook ads and Amazon Advertising.
• Proficiency in CRM systems and remarketing tools like Klaviyo.
• Strong attention to detail and a data-driven mindset.
• Excellent organizational and multitasking skills.
• Ability to work independently and within a team.
• Strong communication and interpersonal skills.
• Prior experience with Shopify and eBay is a plus.

Benefits

• 10 paid holidays year 1
• 10 paid vacation days year 1
• 2 personal days year 1
• Flexible working hours when required to accommodate Doctor’s appointments, children’s activities and similar
• $50 health care credit beginning month 6 and after not less than 1 additional career certification paid for by X-Life LLC
• Annual pay increases of not less than 5%