The marketing automation specialist will be responsible for set up and management of automated marketing processes using a marketing automation platform. This will include creating and managing automated campaigns, lead nurturing workflows, and personalized customer journeys. The specialist will work closely with other members of the marketing team to ensure that all processes are properly integrated and aligned with company objectives.
-2+ years of experience in marketing automation
-Experience with popular marketing automation platforms (e.g. HubSpot, Marketo, Pardot)
-Strong understanding of campaign management, lead nurturing, and customer journey mapping
-Excellent project management skills
-Good communication and collaboration skills
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