Key Account Manager SEO / Digital Marketing / Analytics

NAXCON GmbH, located in the heart of Freiburg, is at the forefront of the German IT and engineering industry.

Our experts have extensive knowledge in software and hardware development, state-of-the-art electronics, and future-oriented technologies such as artificial intelligence and virtual reality.

We are not only dedicated to project work for our customers, but also intensively pursue in-house innovation projects as well as research & development. Renowned companies from a wide range of German industries place their trust in us - demonstrating the outstanding expertise and commitment of our engineers.

Job Title: Key Account Manager SEO / Digital Marketing / Analytics

Location: Remote

Job Type: Full-time

Overview

We are seeking an experienced and highly qualified Key Account Manager with at least 8 years of hands[1] on experience in SEO, digital marketing, or analytics. This expert-level position requires strategic thinking, strong client-facing capabilities, and technical expertise in leading complex SEO and digital transformation projects. Experience in the financial sector, preferably with banks, is highly desirable.

Key Responsibilities

Client Management & Strategic Planning

• Serve as the primary contact and key account manager for large-scale clients.
• Develop and manage customized SEO strategies and digital marketing concepts tailored to enterprise-level needs.
• Act as a strategic advisor, ensuring alignment of SEO and digital marketing initiatives with clients business goals.

SEO Implementation & Innovation

• Lead the execution of complex, content-driven SEO initiatives.
• Plan, manage, and implement innovative SEO strategies, integrating AI-supported technologies and methodologies.
• Design and execute strategies to enhance visibility and ranking on AI-powered search platforms (e.g., SGE, Perplexity, ChatGPT, Gemini-integrated platforms).

Data Analysis & Web Audits

• Lead complex web analysis projects, including technical audits, data interpretation, and performance evaluations.
• Provide actionable insights and strategic recommendations through comprehensive, data-driven reports.

Stakeholder Communication & Presentation

• Confidently present strategies, progress updates, and campaign results to clients and internal stakeholders.
• Coordinate with cross-functional teams to ensure alignment and timely project delivery.

Requirements

Experience

• A minimum of 8 years in SEO, digital marketing, or analytics, with a proven track record of managing large and complex projects.
• Fluent in German (written and spoken) this is a mandatory requirement.

Expertise

Proven expertise in:

• SEO strategy and implementation (on-page, off-page, and technical SEO)
• AI-integrated SEO tools and practices
• Data analytics, web audits, and analytics platforms (e.g., Google Analytics, Looker Studio,Matomo)
• Client communication, presentations, and stakeholder engagement
• Projects within the financial sector

Leadership & Coordination

• Strong leadership and project management skills
• Excellent coordination and organizational capabilities
• A client-focused, solutions-oriented mindset

What we offer:

• Join a cosmopolitan and internationally mixed team: We welcome individuals from all backgrounds and cultures to contribute their unique perspectives and talents to our team.
• Polish your German language skills: If you are looking to improve your German language skills, we offer a supportive environment where you can practice and develop your language abilities: whether you are a beginner or an advanced speaker.
• Benefit from a fixed contact person from the company: We understand the importance of having a reliable point of contact within the company. That's why we assign a dedicated contact person who will provide guidance and support throughout your employment with us.
• Professional growth and development: With us, our engineers can immerse themselves in new industries or projects after just 1-2 years and actively transfer knowledge.
• Enjoy regular team events with the company: We believe in the power of team building and fostering positive relationships within the workplace. That's why we organize regular team events to promote collaboration and strengthen our team bonds.
• Competitive compensation package: At NAXCON, we believe that our engineers are our greatest asset. That's why we offer a comprehensive and competitive compensation package that includes a salary commensurate with experience and expertise.