Offer summary

Qualifications:

Bachelor's degree or equivalent experience., At least 2 years of relevant marketing and communication experience., Proficiency in Adobe Creative Suite, Microsoft Office, and CMS platforms like Drupal., Strong organizational, critical thinking, and problem-solving skills..

Key responsibilities:

Develop and execute marketing and communication strategies for CTSI.

Create and manage content across various platforms including websites, social media, and print materials.

Support digital marketing campaigns and analyze performance metrics.

Coordinate and design materials for events and outreach activities.

Job description

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Job Title:

Marketing and Communication Specialist

Department:

Health Sciences | Clinical and Translational Science Institute

The marketing and communications specialist develops and executes marketing and communications tactics to support the strategic goals, objectives and reputation of the Clinical and Translational Science Institute (CTSI). This position plays a key role in promoting CTSI programs, resources and services by executing effective communication strategies, developing engaging content and disseminating content across multiple platforms, while fostering engagement with both internal and external audiences.

The marketing and communications specialist should have excellent written and verbal skills, strong organizational abilities and attention to detail, along with critical thinking and problem-solving skills. By ensuring coordination, clear communication and efficient execution of tasks, the marketing and communications specialist helps enhances the CTSI’s overall impact.

Duties and Responsibilities:

60% Marketing Communications

Participate in planning and support tactical execution of communications and marketing strategies to promote CTSI programs, events and services.
Executes communication campaigns by creating content and coordinating communication channels, including newsletters, social media and blogs, to effectively communicate the CTSI’s vision and impact.
Works with program areas and other department teams/staff to identify marketing and communication needs specific to the CTSI.
Assist in writing and designing a variety of marketing communications materials to include brochures, flyers, newsletters and web content that enhance the CTSI brand and reputation.

20% Digital Support

Develop, edit and manage CTSI website content ensuring accessibility compliance and organized, easy-to-navigate content.
Support the execution of digital marketing programs, including paid media, SEO and CRM campaigns, by carrying out assigned tasks and recording performance metrics.
Create content and manage day-to-day activities across CTSI’s social media platforms (Facebook, Twitter) focusing on content deployment and engagement tracking. Participate in Community of Practice and stay informed about emerging platforms and tactics.

20% Coordination of Events/Special Projects

Develop communications and collateral for special events and outreach activities, including invitations, signage, programs, presentations and day-of materials, ensuring consistency with CTSI branding and messaging.
Design visually compelling materials for both print and digital formats using tools such as Adobe Creative Suite or equivalent.
Support the preparation and coordination of special projects by creating content, organizing materials and tracking deliverables to meet deadlines.

Minimum Required Skills and Qualifications

Bachelor's degree or equivalent experience. 2 years of relevant experience required. 2-4 years of relevant experience preferred
Software proficiency; experience using Adobe Creative Suite (Photoshop, InDesign), basic video editing programs and Microsoft Office (Word, Excel, PowerPoint)
Knowledge and experience with marketing analytics and analytic tools
Experience using Drupal 10 or other CMS
Critical thinking and problem-solving skills

Additional Information:

Location:

Prior Hall (0302)

Position Type:

Regular

Scheduled Hours:

Shift:

First Shift

Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.

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The university is an equal opportunity employer, including veterans and disability.

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