Performance Marketing Associate

The Role
Gorilla Commerce is looking for an extremely passionate, goal-orientated Performance Marketing Associate - to facilitate analysis and day to day execution of product optimization across our family of brands on the Amazon and Walmart seller platforms. This person will be both a creative and analytical individual who uses data to influence recommendations that drive performance. 

Job Description:
As a Performance Marketing Associate, you will play a crucial role in driving the success of our advertising campaigns on Amazon and the Off- Amazon platforms. You will be responsible for executing and optimizing digital marketing initiatives, with a focus on maximizing ROI and delivering measurable results. Working closely with our team of advertising experts, you will have the opportunity to work on a diverse range of projects and contribute to the growth and success of GCs' businesses. 
 
The ideal candidate will be able to thrive in a fast-paced environment, juggling multiple priorities at once.  Flexibility, organization and communication skills, and the ability to prioritize in a constantly changing and highly ambiguous business environment are also key. As an innovative online branded consumer goods company, we are committed to bringing high-quality products to our customers to make everyday life easier – the right person for this role will ensure customers are seeing our products and converting from browsers to buyers.
 
Responsibilities:

• Plan, create, and optimize on-Amazon and on-Walmart paid marketing campaigns across the Gorilla Commerce portfolio of brands.
• Conduct keyword research and analysis to identify high-performing keywords and optimize campaign performance.
• Monitor and analyze campaign performance data to identify trends, insights, and opportunities for optimization.
• Drive Amazon advertising efficiency by optimizing campaigns to achieve target TACoS and maximize CVR, ensuring sustained growth and profitability through data-driven strategies and continuous performance analysis.
• Manage advertising budgets effectively to maximize ROI and achieve company's objectives.
• Collaborate with cross-functional teams to ensure alignment of advertising strategies with overall business goals.
• Stay updated on industry trends, best practices, and new features on the Amazon platform to continuously improve campaign performance.
• Elevate reporting analysis skills, proficiently utilizing Excel to interpret diverse reports and strategically align information to achieve set goals. 
• Create and deliver weekly/monthly advertising reporting for leadership.

 
Requirements:

• Bachelor's degree in Marketing, Advertising, Business, or related field.
• We are seeking candidates with 2-3 years of digital marketing experience, specializing in performance marketing on the Amazon advertising platform - While Walmart experience is preferred, it is not mandatory.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Ability to maintain campaigns via bulk uploads
• Detail-oriented with strong organizational and project management skills.
• Proactive mindset with a passion for staying updated on industry trends and best practices.
• Proficiency in Microsoft Excel and other relevant analytics tools.
• Google Ads or other digital marketing certifications are a plus.
• Ability to work in a fast-paced high-pressure environment without sacrificing accuracy and attention to detail.

Why Join Us:
 
Opportunity to work with a dynamic and innovative team in a fast-paced and rapidly growing industry.
 
People Describe You As

• Passionate – someone who puts forth 110% effort in everything they do
• Dependable and committed. You own your tasks and take full accountability
• Comfortable with change and ambiguity
• Detail Oriented Team player with excellent time management skills but with the ability to flex on a dime for ever-changing business needs
• Highly entrepreneurial mindset with a “get it done” attitude and approach
• Strong problem-solving skills
• Strong interpersonal skills, excellent communication (written and verbal) and presentation skills.

Job Details:

• 100% Remote Role based outside of the U.S.
• Contractor position – paid through Deel
• 40 hours per week
• Working hours: Monday – Friday 8am – 5pm Eastern Standard Time (EST). Please note with the Daylight Savings time change it may entail a local time shift.
• We will provide equipment.
• PTO available