Offer summary

Qualifications:

1–2 years of experience in B2B or B2C lead generation or a similar role., Proficiency in CRM tools and Microsoft Excel., Excellent written and verbal communication skills., Strong organizational and project management abilities..

Key responsibilities:

Research and identify potential leads through various methods.

Maintain and update accurate lead data within the CRM system.

Execute direct email marketing campaigns to engage prospects.

Collaborate with the sales team to ensure a smooth handoff of qualified leads.

Job description

This is a remote position.

20 hours a week minimum

Flexible Mon - Fri 2pm - 6pm EST preferred

Job Overview:

The Lead Research Specialist plays a key role in sourcing and qualifying potential clients to support the sales team. This position focuses on non-voice interactions and involves using various research tools, CRM systems, and outreach strategies to ensure a consistent pipeline of leads.

Responsibilities

Research and identify potential leads through online and offline methods
Maintain and update accurate lead data within the CRM system
Execute direct email marketing campaigns to engage prospects
Qualify leads based on interest, relevance, and fit for the company’s services
Conduct market research to identify industry trends and new opportunities
Design and implement client or market surveys to gather lead insights
Collaborate with the sales team to ensure a smooth handoff of qualified leads
Monitor lead generation performance and report actionable insights

Requirements

1–2 years of experience in B2B or B2C lead generation or a similar role
Proficiency in CRM tools, Microsoft Excel, and relevant lead generation software
Excellent written and verbal communication skills
Strong organizational and project management abilities
Familiarity with lead generation best practices and industry standards