Senior Account Manager Mass

Job Title:                  Senior Account manager Mass

Department:            North America Sales

Reports To:              Sr Director Mass Sales, North America 

FLSA Status:           Exempt

Location:                  Nashville, TN

ABOUT THE COMPANY: SVP Worldwide, doing business through SVP-Singer Holdings, Inc. and its affiliates, is the world’s largest consumer sewing machine company, accounting for approximately one out of every three household sewing machines sold annually across the globe. The company and its three iconic brands - SINGER®, VIKING®, and PFAFF® - have delighted consumers for over 460 years. These premium brands and products are regarded as the choice for serious sewists and novice crafters.

The company’s corporate headquarters is located in Nashville, TN, and supported by regional headquarters/sales offices located in Milan (Italy), and Mexico City (Mexico) that, combined, reach consumers in more than 180 countries. SVP has manufacturing facilities across Asia and Latin America, multiple R&D centers, a software development center in Europe, and a global supply chain with distribution centers in all regions. 

SVP Worldwide has a history of innovation and has established a leading offering in the Internet-of-Things (IoT) segment by introducing mySewnet®, the industry’s first cloud-based operating system. Its product portfolio covers entry-level sewing machines all the way up to advanced, internet-connected, leading-edge household sewing machines that retail for $21,999 and all segments in-between. In addition to sewing machines, the product portfolio includes sewing accessories, notions, garment care products as well as software. 

The products are sold across a network of sewing machine dealers, mass retailers (e.g., Costco, Walmart, Lidl, MediaMarkt, Carrefour), specialty retailers (e.g., Michaels, Hobby Lobby), online retailers (e.g., Amazon, Tmall), distributors, and through the company’s 180 internally operated retail stores.     

ABOUT THE POSITION:  The Senior Account Manager of Mass Sales, will be responsible for developing, leading, and fostering a collaborative business partnership between SVP Worldwide and North America Mass customers across North America to deliver profitable growth against SVP Worldwide’s entire portfolio of iconic brands and accessories.  This leader will execute the overall sales vision to maximize market share, including category growth, and track key measures and metrics to drive business results.   This position requires an agile, strategic leader who can be hands-on and lead the mass account business, collaborate cross-functionally with multiple stakeholders and has a strength in financial acumen.  

Essential functions and key responsibilities are:

• Collaborate, develop and execute the strategic direction and vision of North America’s Mass business. 
• Collaborate, develop, and execute product and go-to-market strategies that deliver strategic and financial objectives with a win-win mindset for both the company and customer.
• Manage all aspects of the partnership through direct and cross-functional teams, including tracking metrics, costs and business drivers to make quality business decisions. 
• Partner with Supply Chain to ensure timely and accurate fulfillment of product orders and ensure high level of customer satisfaction.
• Analyze market and customer trends in collaboration with NA Marketing to influence innovation and SVP Worldwide’s brand positioning. 
• Collaborate with cross-functional partners (Marketing, IT, Supply Chain, Customer Service, Finance and Legal) and external vendors, to optimize growth and profitability.
• Forecast business opportunities and internal resources required to ensure continued growth and success.
• Perform special assignments as needed.

QUALIFICATIONS/REQUIREMENTS: 

Experience-

• 5+ years of relevant sales leadership experience in consumer goods and/or durable goods, supporting Mass Retailers and eCommerce channels
• 3+ years’ experience of leading the Walmart and Michaels business in North America with a track record of delivering sustainable and profitable growth.

Skills/personal qualifications-

• Strategic thinker with the ability to identify both short and long growth opportunities based on in-depth understanding of both company and customer strategies 
• Strong business acumen including expertise in financial practices, operations, and experience in long-range, annual, product and financial planning.
• Effectively influence decision makers to move to execution and provides proactive solutions against potential hurdles along the way
• Strong critical thinking skills and the ability to analyze, summarize, and effectively present data to executive senior leaders 
• Experience working with cross-functional teams 
• Results driven, takes initiative, showcases resilience and is able to effectively work in a flexible, fast-paced team environment
• Collaborative approach, builds trust quickly, demonstrates outstanding listening skills, builds strong customer relationships.
• Ability to communicate complex ideas effectively – both verbally and in writing

Education and Certifications-

WORK ENVIRONMENT: This is a remote position.  Ability to travel domestically.  Due to the COVID-19 pandemic, this role will operate remotely with limited business critical travel for the time being.   

PHYSICAL REQUIREMENTS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be able to communicate effectively with employees and customers through multiple forms of technology with telephone and computer. Must be able to receive and convey information.
• The person in this position needs to occasionally move about inside the office to access file cabinets, meeting rooms, copier/printer etc as well as have the ability to remain in a stationary position 50% of the time.

The Industry

The sewing machine industry is a global industry that is experiencing renewed growth. In developed markets, growth rates are projected to outpace GDP growth, according to Global Industry Analysts, Inc., the leading industry data source. Growth in these markets is driven by the millennial generation that is increasingly attracted to personalization, crafts, and self-expression. In developing markets, the industry is expected to grow at 4% annually, fueled by the emerging middle class and the “need to sew” segment that uses sewing machines to support the household.  

The Future 

ABOUT SVP WORLDWIDE

SVP Worldwide, doing business through SVP-Singer Holdings, Inc. and its affiliates, is the world’s largest consumer sewing machine company, accounting for approximately one out of every three sewing machines sold globally.  The company and its iconic brands - SINGER®, VIKING®, PFAFF®,  and mySewnet™ have collectively delighted consumers for over 480 years. These premium brands and products are regarded as the choice for serious sewists and novice crafters. 

The SINGER®, VIKING®, PFAFF®, and mySewnet™ brands each have a distinct heritage and following globally.  SVP Worldwide has facilities around the globe to design, manufacture, sell, and support the world’s top sewing machine brands. With global corporate headquarters located near Nashville, TN (USA), the company also has 171 retail stores in 36 U.S. states and numerous service centers located from coast to coast. Internationally, SVP Worldwide has regional headquarters and commercial offices in Milan (Italy), and Mexico City (Mexico).   Combined, we reach consumers in more than 180 countries on five continents.  Additionally, SVP Worldwide operates manufacturing facilities across Asia and Latin America, multiple R&D centers, a software development center in Europe, and a global supply chain with distribution centers in all regions. The products are sold across a network of sewing machine dealers, mass retailers, online retailers, specialty retailers, distributors, and through the company’s 171 internally-operated retail stores.

In 2021, Platinum Equity acquired the controlling stake in SVP-Singer Holdings, Inc. and its wholly-owned subsidiaries ("SVP Worldwide"). To learn more, visit www.svpworldwide.com