Offer summary

Qualifications:

1–3 years of experience in digital PR, media relations, SEO, or content marketing., BA/BS degree in Public Relations, Journalism, Marketing, or Communications., Strong knowledge of SEO fundamentals and excellent writing skills., Experience with media outreach tools and strong organizational skills..

Key responsabilities:

Create and promote digital PR campaigns that engage and captivate audiences.

Collaborate with SEO and content teams to develop stories that drive brand awareness.

Build and maintain relationships with journalists, publishers, and influencers.

Monitor industry trends to identify new content creation and outreach opportunities.

Job description

Are you passionate about storytelling, digital strategy, and making an impact through compelling content? Join our team as a Digital PR Specialist, where you'll work at the dynamic intersection of SEO, public relations, and brand-building to help us grow our online visibility and strengthen our voice in the industry.

What You’ll Do

Create & Promote Campaigns: Ideate, produce, and promote world-class, industry-leading digital PR campaigns that inform, inspire, and captivate.
Drive Brand Awareness: Partner with SEO and content teams to develop engaging stories that earn coverage, backlinks, and social buzz.
Cultivate Relationships: Build and maintain strong connections with journalists, publishers, influencers, and industry experts to amplify our content and promote our brand.
Pitch & Place Content: Own the outreach process from start to finish—crafting pitches, securing placements, and tracking success.
Stay Ahead of Trends: Monitor and analyze industry trends to identify new opportunities for content creation and outreach.

Requirements

What We’re Looking For

1–3 years of experience in digital PR, media relations, SEO, content marketing, or a related field
BA/BS degree in Public Relations, Journalism, Marketing, Communications, or a related discipline
A strong foundational knowledge of SEO fundamentals—you understand how content, backlinks, and authority drive organic growth
Excellent writing and communication skills, especially when crafting pitches, outreach emails, and campaign messaging
Experience building targeted media lists and using tools like Muck Rack, BuzzStream, or similar platforms for outreach
Strong organizational skills and the ability to manage multiple campaigns and deadlines in a fast-paced environment
Comfortable interpreting data and using reporting metrics to evaluate campaign performance and inform future strategy
A self-starter mindset—you’re proactive, resourceful, and eager to take ownership of your work and exceed expectations
A genuine passion for digital storytelling, relationship-building, and staying on top of industry trends