This is a remote position.
Role Name: Digital Marketing Specialist
Schedule:
20 hours/week
flexible, with at least 1 hour of availability during weekdays
Client Timezone: US Central Time (Chicago)
This is an exceptional opportunity for a creative and strategic digital marketing professional to take ownership of a growing technology company's entire digital presence. You'll be instrumental in crafting and executing the digital marketing strategy during a pivotal expansion phase, combining content creation, social media management, and SEO optimization to enhance the company's market position. This role offers the perfect blend of creative freedom and strategic thinking, with opportunities to expand your skill set through professional development programs and additional training in specialized areas like Google Ads and advanced SEO techniques.
Create compelling, SEO-optimized content for the company blog, focusing on technology services and IT solutions.
Develop and execute an engaging social media strategy across multiple platforms.
Design and manage professional email newsletters to nurture client relationships.
Maintain and optimize WordPress website content.
Implement SEO best practices across all digital content.
Coordinate cross-platform content distribution.
Monitor and analyze digital marketing metrics.
Collaborate with leadership on strategic marketing initiatives.
Participate in rebranding and transition marketing efforts.
Optional: Manage and optimize Google Ads campaigns.
Proven experience in digital marketing, preferably in B2B technology sector. (APPLICANTS MUST SUBMIT PORTFOLIOS)
Strong content creation abilities with excellent English writing skills.
Practical knowledge of SEO best practices and implementation.
Experience with WordPress CMS and website management.
Demonstrated success in social media strategy and execution.
Basic understanding of Google Ads and PPC campaigns.
Self-motivated with ability to work independently.
Strong analytical and strategic thinking skills.
Willingness to learn and adapt to new tools and technologies.
Professional communication skills.
Ability to maintain consistent work schedule with some US Central Time zone overlap.
Access to reliable internet connection and quiet work environment.
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