Marketing Apprenticeship Program - Process and Operations

At Allstate, great things happen when our people work together to protect families and their belongings from life’s uncertainties. And for more than 90 years our innovative drive has kept us a step ahead of our customers’ evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection. 

Job Description

These positions are only available to candidates who are currently enrolled at a community college or trade school.

Think that working in insurance can’t be exciting, rewarding, and challenging? Think again. Start your career with a part-time job while earning your associate degree!

Apply to the Allstate Apprenticeship Program, a 24-month, fully remote, part-time, paid opportunity designed to give you hands-on experience in a career-related field while enrolled at a community or technical college.

As an apprentice at Allstate, you'll:

Learn: Engage in hands-on learning with flexible part-time scheduling to build a strong career foundation.

Earn: Receive a total rewards package, including pay, benefits, and tuition assistance to help balance work and life.

Develop: Participate in professional development opportunities and benefit from mentorship and networking.

Job Title: Social Media Specialist

Job Summary:

Join a dynamic and innovative team dedicated to enhancing brand reputation and strengthening Allstate’s digital presence. As part of the Social Media Center of Excellence, you'll play a vital role in connecting with audiences, fostering brand loyalty, and shaping our storytelling across social platforms.

This role offers a comprehensive experience in social media strategy, operations, and creative execution. The program is structured into two distinct phases, allowing you to develop expertise in community management and content creation.

Key Responsibilities:

Year 1: Engagement Consultant  

As an Engagement Consultant, you’ll focus on brand reputation management, ensuring positive and meaningful interactions with our online audiences. Key responsibilities include:

• Monitoring & Responding: Actively monitor social media platforms for mentions, comments, and messages, responding to customer inquiries and engaging with audiences in a timely, brand-aligned manner.
• Reputation Management: Manage potential risks by addressing sensitive topics or negative feedback with professionalism and empathy.
• Collaboration: Partner with cross-functional teams, including Marketing, PR, and Customer Care, to align messaging and resolve issues.

Year 2: Social Media Content Assistant

In your second year, you’ll transition into content support and development, helping craft engaging and impactful social media campaigns. Key responsibilities include:

• Content Creation: Assist with the ideation, development, and execution of platform-specific content strategies, including brief writing and collaboration with marketing, creative and production teams.
• Campaign Management: Manage content through approvals, tracking and posting requirements.
• Performance Optimization: Track the success of content through analytics, refining strategies to maximize engagement.

What You’ll Gain:

• Hands-on experience in both social media engagement and content strategy.
• Mentorship and training from industry experts.
• Deep understanding of social media tools, trends, and best practices.
• Opportunity to contribute to impactful campaigns for a recognized brand.

Qualifications:

• Passion for social media and digital communication.
• Strong written and verbal communication skills.
• Creative thinking with a solution-oriented mindset.
• Interest in cultural and category trends to uncover new insights.
• Eagerness to learn, adapt, and collaborate in a fast-paced environment.

Basic familiarity with social media platforms (e.g., LinkedIn, Instagram, X, TikTok

*This position is only available within the US, but not currently available for Puerto Rico, California, New York, Alaska, or Hawaii residents

Compensation

• As an Apprentice, you will work part-time, ranging from 20 to 40 hours per week, with an hourly rate of pay between $18 and $25 per hour, depending on position. Benefits are also available.

Experience

• 0-2 years experience (Preferred)

Supervisory Responsibilities

• This job does not have supervisory duties.

Education & Experience (in lieu)

• In lieu of the above education requirements, an equivalent combination of education and experience may be considered.

Skills

Joining our team isn’t just a job — it’s an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. And one where you can impact the future for the greater good.  

You’ll do all this in a flexible environment that embraces connection and belonging. And with the recognition of several inclusivity and diversity awards, we’ve proven that Allstate empowers everyone to lead, drive change and give back where they work and live. 

Good Hands. Greater Together.

Allstate generally does not sponsor individuals for employment-based visas for this position.

Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.

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To view the “EEO is the Law” poster click “here”. This poster provides information concerning the laws and procedures for filing complaints of violations of the laws with the Office of Federal Contract Compliance Programs

To view the FMLA poster, click “here”. This poster summarizing the major provisions of the Family and Medical Leave Act (FMLA) and telling employees how to file a complaint.

It is the Company’s policy to employ the best qualified individuals available for all jobs. Therefore, any discriminatory action taken on account of an employee’s ancestry, age, color, disability, genetic information, gender, gender identity, gender expression, sexual and reproductive health decision, marital status, medical condition, military or veteran status, national origin, race (include traits historically associated with race, including, but not limited to, hair texture and protective hairstyles), religion (including religious dress), sex, or sexual orientation that adversely affects an employee's terms or conditions of employment is prohibited. This policy applies to all aspects of the employment relationship, including, but not limited to, hiring, training, salary administration, promotion, job assignment, benefits, discipline, and separation of employment.