Senior E-commerce Marketing Manager - (HR30624DA)

Job Title: Senior E-Commerce Marketing Manager
Location: Remote (EST Time Zones)
Salary Range: up to 3000 USD

Work Schedule: Monday to Friday, 8:00 AM and 5:00 PM (EST)

NOTE: INDEPENDENT CONTRACTOR POSITION

Company Overview:

Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading American companies. Discover a world of career possibilities with Sagan.

Position Overview:

We are seeking a proactive, data-driven, and results-oriented Senior E-Commerce Marketing Manager to spearhead digital marketing initiatives for our growing B2B e-commerce brand. The ideal candidate will bring proven expertise in SEO, SEM, PPC, email marketing, and social media, with a track record of driving measurable growth in e-commerce. This is a high-impact role that requires effective budget management, strategic planning, and adaptability to rapidly changing market trends.

Key Responsibilities

1. Search Engine Strategies (SEO & SEM)
   • Develop and execute strategies to enhance organic traffic, improve search rankings, and increase conversions.
   • Manage and optimize paid search campaigns, ensuring high ROI and alignment with business objectives.
2. PPC Campaign Management
   • Plan, implement, and analyze pay-per-click (PPC) campaigns across platforms like Google Ads, Bing Ads, and LinkedIn.
   • Continuously test and optimize ad creatives, keywords, and targeting to drive qualified leads and conversions.
3. Content, Email, and Social Media Marketing
   • Create and manage engaging content for blogs, email campaigns, and social media channels.
   • Develop strategies to nurture leads, drive customer engagement, and maximize retention.
4. Collaboration & Cross-Functional Leadership
   • Work closely with sales, editorial, and web development teams to ensure cohesive marketing efforts.
   • Manage external agencies, contractors, and freelancers to execute initiatives effectively.
5. Analytics & Reporting
   • Track key performance indicators (KPIs) and generate actionable insights using tools like Google Analytics, Excel, and dashboards.
   • Refine strategies based on data analysis to ensure continuous improvement and scalability.
6. Budget Management & ROI Optimization
   • Manage the marketing budget effectively to maximize results and deliver high ROI.
7. Market Adaptability
   • Stay ahead of industry trends, market shifts, and competitor strategies to inform marketing decisions and maintain a competitive edge.

Qualifications

• Proven experience in B2B e-commerce marketing, with expertise in SEO, SEM, and PPC campaign management.
• Strong knowledge of tools such as Google Ads, Google Analytics, and email marketing platforms.
• Excellent project management, leadership, and problem-solving skills.
• Experience managing cross-functional teams and external partners.
• Strong analytical and data interpretation skills, with the ability to inform decision-making.
• A growth mindset and a drive to innovate and optimize strategies for sustained success.

Nice-to-Haves

• Experience in a niche B2B industry (e.g., fire supply or similar).
• Technical skills such as Python and SQL
  

Please note: To ensure prompt processing of your application, we kindly request that you submit your resume and intro video in English format.