Digital Marketing Executive

About the Company: 

Our client is a dynamic, Australian-based provider of comprehensive financial services, including paraplanning, accounting, administration, and practice management for clients across Australia.

Key Responsibilities: 

• Digital Strategy & Execution:

Lead the development and implementation of digital marketing strategies aligned with our client's business goals across various channels.

• Social Media Management:

Manage and optimize social media platforms (Facebook, Instagram, LinkedIn) to boost engagement and brand awareness and publish compelling content across digital channels.

• Website Management:

Optimise the website for lead generation and coordinate integration with CRM and analytics tools.

• SEO Strategy:

Monitor SEO strategies to enhance website traffic and search engine rankings.

• Digital Campaigns:

Execute and evaluate digital marketing campaigns to maximize ROI.

• Graphic Design:

Develop visual content for digital marketing campaigns, social media, and the website using design tools such as Adobe Illustrator, Photoshop, or Canva.

• Performance Tracking & Analytics:

Monitor campaign performance and digital KPIs, and deliver monthly reports with insights and recommendations. Cross-Team Coordination:

Collaborate with Colombo and Australian teams to align messaging and serve as a communication link between marketing, tech, and service delivery teams.

• Process Improvement: 

Optimize marketing processes using project management and CRM tools (Monday.Com Sales CRM).

Requirements & Qualifications: 

• 3-5 years of digital marketing experience, preferably in B2B or professional services in Australian markets or working with global stakeholders.
• Familiarity with financial services or ability to quickly adapt to regulated industries
• Knowledge of Al tools, automation platforms, or marketing technology stacks such as Google Analytics, SEO platforms, CRM systems (e.g., HubSpot), and CMS (e.g., WordPress).
• Design or video editing tools (e.g., Canva, Adobe Creative Suite) for light creative work. 

Benefits: 

• A flexible and dynamic work environment.
• Opportunity to work at the forefront of financial services transformation.
• Direct access to senior leadership and innovation projects.
• Competitive remuneration and professional development opportunities.

If you are interested, please send your CV to jobs@mindplus.global or apply below.