GEA Farm Technologies is a globally operating company in the agricultural technology sector, specializing in the development and production of innovative solutions for dairy farms. With a broad range of products and services, GEA Farm Technologies provides state-of-the-art technologies and systems to optimize milk production, animal health, and farm management.
We are currently seeking a detail oriented Business Excellence Manager (m/f/d) to join the newly established Dealer Development function.
Responsibilities / Tasks
Reporting to the Head of Dealer Development, this role drives sales and service performance by leading the CRM rollout across Farm Technologies and leveraging insights to strengthen the dealer network.
Initially focused on CRM implementation and governance, the role transitions—once adopted globally—toward pipeline steering, sales enablement, and data-driven dealer development.
CRM Rollout: Lead the strategic implementation of the CRM system in regions and countries where it is not yet deployed, with a focus on the Sales Cloud
System Usage & Governance: Enhance CRM adoption in active regions by establishing governance models and steering mechanisms for consistent use
Reporting & KPIs: Develop and maintain dashboards; define and track key performance indicators to evaluate CRM effectiveness
Management Communication: Provide regular updates to management on rollout progress, user activity, and system insights
Cross-Functional Collaboration: Align CRM strategy with Sales, Service, Marketing, IT, and regional teams through close cooperation
Post-Rollout Focus: Transition into a steady-state role centered on pipeline steering, sales enablement, and dealer development
Sales Excellence & Consulting: Deliver insights, best practices, and guidance to improve the dealer network and sales process optimization
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