dentsu is transforming advertising as a force for growth and a force for good. It has become the destination for employees to cultivate meaningful careers and for brands to accelerate growth like never before. Media is the largest area of specialism within dentsu international, and is brought to markets globally through three award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of talent, capabilities, and services to support, grow and transform the world’s leading advertisers. Working together as the most integrated network, dentsu Media supports Carat’s EQ and people-first approach, dentsu X’s experience-driven proposition and iProspect’s full-performance methodology. dentsu Media also allows greater access to unparalleled integrated, marketing solutions through the network’s Creative and CXM specialisms.Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative.Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

Job description

The purpose of this role is to work with strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVS and go-to market plans

Job Description:

Key responsibilities:
Has the overall responsibility for writing briefs and conducting briefings on several brands and the ability to mentor and train others in the same pursuits
Acts as a catalyst to creative and brand teams in seeking out new ways to add value to the brand and in identifying future opportunities
Demonstrates the maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross-agency team
Leverages data and insights to writes inspiring briefs and lead creative briefings with little supervision
Demonstrates a proficiency in the usage and translation of all types of data into leverageable insights to drive creative thinking and client growth
Is a knowledgeable leader for planners and associate planners and is able to help them grow in the discipline
Pro-actively seeks out opportunities to make the work better in a collaborative way
Builds strong relationships with middle level marketing clients and earns their trust and respect
Demonstrates and fosters a collaborative work environment in which ideas flourish

Location:

Beijing

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Required profile